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Below is an in-depth analysis and side-by-side comparison of Air Traffic vs Gymboree including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $166,200 | $81,143 - $267,593 |
Franchise Fee | $30,000 | $45,000 |
Royalty Fee | 5% | 6% |
Advertising Fee | - | - |
Year Founded | 1993 | 1976 |
Year Franchised | 2003 | 1978 |
Term Of Agreement | 10 years | 10 years |
Term Of Agreement | 10 years | 10 years |
Renewal Fee | $5K | - |
Business Experience Requirements |
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Experience | ||
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/No |
Start-up Costs | No/No | No/No |
Equipment | No/No | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | - | - |
Support | Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives |
Marketing | Co-op advertising | Co-op advertising, Ad slicks, National media, Regional advertising |
Operations |
100% of all franchisees own more than one unit Number of employees needed to run franchised unit: 5 - 10
Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) |
International franchisees required to buy multiple units/master licenses; 44% of all franchisees own more than one unit Number of employees needed to run franchised unit: 3 - 4
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | No |
International Expansion | No | Yes |
Air Traffic Stores are an exciting new franchise concept that creates an interactive environment for customers to shop and play at the same time.Air Traffic created a unique niche in the billion-dollar toy and game industry. Popular brand names, product ties to the entertainment industry, and millions of marketing dollars create excitement about the product and ring the register at your store. At Air Traffic our #1 objective is to develop a team between our franchisee and our retail support staff. This team will work together to maximize the profitability of the store.
San Francisco mother Joan Barnes created the Gymboree Play and Music Program in 1976 when she couldn't find a safe place for new parents and children to play and exercise together. There are now locations across the United States and throughout the world.
Gymboree Play and Music centers offer different classes each week for children ranging from newborn through 4 years old. Classes are designed to stimulate the senses and encourage children's development.