Ben & Jerry's vs San Gelato Cafe Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Ben & Jerry's vs San Gelato Cafe including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Ben & Jerry's Franchise
San Gelato Cafe Franchise
Investment $152,200 - $546,800$500,000 - $1,400,000
Franchise Fee $16,000 - $37,000$25,000
Royalty Fee 3%-
Advertising Fee 4%-
Year Founded 1978-
Year Franchised 1981-
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee 50% of then current fee-


Business Experience Requirements
 
Ben & Jerry's Franchise
San Gelato Cafe Franchise
Experience
  • Are socially conscious, and active in your community.
  • Are passionate about operating an ethical, responsible business.
  • Will apply your full-time best efforts to the business.
  • Have at least two years of business management experience with P&L responsibility.
  • Have excellent business acumen, project management skills, and the ability to build and execute a business plan.
  • Are systems-oriented, and understand and value a franchise system.
  • Have the ability to recruit, train, and motivate staff, according to our standards.
  • Have a competitive drive and are committed to succeed, with realistic expectations.
  • Demonstrate honesty, integrity and humility and are a team player.
  • Possess strong interpersonal and communication skills and are fluent in English.
  • Know how to use a computer and apply technology.
  • Have a college degree or higher (preferred).
  • Have a strong credit history and a minimum net worth of $350,000, with $100,000 in liquidity (cash and securities, not including retirement accounts).
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    Financing Options
     
    Ben & Jerry's Franchise
    San Gelato Cafe Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support
     
    Ben & Jerry's Franchise
    San Gelato Cafe Franchise
    Training We’ve got a great recipe for operating a scoop shop, and a world-class team to provide “scoop-to-nuts” expertise. We guide you every step of the way, beginning with your search for the right location, to training, to marketing, and to ongoing operational support for the life of your business. On-The-Job Training: 24 hours Classroom Training: 35 hours - San Gelato has developed a set of extensive training courses that 15 days taught at out corporate headquarters, as well as in-store training to make sure Franchisees hit the ground running. Post the initial training program, San Gelato also provides 5 days of onsite training during your soft opening and a system of continuous business development training, utilizing Webinars, Web-based distance learning courses covering sales, operations, and marketing training programs.
    Support Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform - We offer a corporate team of specialists that are dedicated to continuously evolving the business model and providing support in product preparation, marketing, sales, advertising and operations to help ensure you stay on track and reach your development goals.
    Marketing Ad Templates National Media Regional Advertising Social media Website development Email marketing - Ongoing promotional marketing support, with tried and true strategies to effectively target your specific consumer for both the Caf�. Everything from networking coupons to community outreach programs; we have the marketing/sales materials to help drive and push sales and create ever increasing brand recognition.
    Operations 75% of all franchisees own more than one unit

    Absentee ownership of franchise is NOT allowed.

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    Expansion Plans
     
    Ben & Jerry's Franchise
    San Gelato Cafe Franchise
    US Expansion No-
    Canada Expansion No-
    International Expansion No-

    Company Overviews

    About Ben & Jerry's

    Ben & Jerry's is named for its founders, Ben Cohen and Jerry Greenfield, who grew up together in Merrick, Long Island. In 1978, they took a $5 correspondence course on ice-cream-making, then leased an old gas station building in Burlington, Vermont to open their first ice cream shop.  Ben & Jerry’s has over 580 franchised ice cream scoop shops and PartnerShops worldwide. We have over 350 scoop shops in the United States and over 350 scoop shops Internationally.

    Seeking new franchise units in Arizona, California, Colorado, Delaware, Florida, Georgia, Hawaii, Illinois, Kansas, Massachusetts, Maryland, Maine, North Carolina, New Jersey, New York, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Virginia, Wisconsin, Australia/New Zealand, Canada and Western Europe.

    ""    "Entrepreneur

    #63 in Franchise 500 for 2020.
    #138 in Franchise 500 for 2021.





    About San Gelato Cafe

    Over twenty-five years ago, Guido and Simona moved from Italy to the United States with a passion for gelato and a desire to achieve the American dream. They imported the first-ever authentic Italian gelato-making equipment and began their journey to becoming the leaders in the market for foodservice and retail wholesale gelato, sorbet and plant-based frozen dessert manufacturing.
     
     
    When you join our San Gelato Cafe team, you will be a step ahead of other independent business owners. As a franchisee, you not only have the benefit of running your own business but you will also have the assistance of a team of professionals devoted to the success of your San Gelato Cafe. We are committed to the success of each individual franchisee. The collaborative support offered by the San Gelato Cafe team allows for the integration of all the services you will need. We are proud to offer to You, and to share with You, our experience. We are excited about the amazing success of San Gelato Cafe, and we are committed to continue achieving great results. Our relationship with people we work with is based on integrity, dedication, hard work, achieving financial and personal goals through product and excellent service.San Gelato is an exciting new franchise. Do not let the "new" surprise you. Our roots are strong; our passion and commitment even stronger. Franchisor Services - We are committed to the success of each individual Franchisee and Regional Developer. The collaborative support offered by the San Gelato Cafe team allows for the integration of all the services you will need. Typical locations occupy approximately 1,200-1,600 square feet of space. Locations are situated in Upscale Urban Areas, Retail Shopping Centers, Regional Malls, Lifestyle Centers, Resort Areas, all in medium-high income areas. Theme parks, Casinos, Universities, and Upscale Tourist Areas are considered "unique locations" Strong foot traffic count and high visibilities are vital factors. We hope you will be part of our exciting franchise. The possibilities are endless. The sky is the limit. Fly with us...We promise a great ride!