Baskin-Robbins vs Juice It Up! Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Baskin-Robbins vs Juice It Up! including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Baskin-Robbins Franchise
Juice It Up! Franchise
Investment $123,952 - $558,830$214,375 - $390,475
Franchise Fee $12,500 - $25,000$25,000
Royalty Fee 5.9%6%
Advertising Fee 5%2%
Year Founded 19451995
Year Franchised 19481998
Term Of Agreement -10 years
Term Of Agreement -10 years
Renewal Fee --


Business Experience Requirements

 
Baskin-Robbins Franchise
Juice It Up! Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills

  • General business experience
  • Marketing skills

  • Financing Options

     
    Baskin-Robbins Franchise
    Juice It Up! Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/YesNo/Yes
    Start-up Costs No/YesNo/Yes
    Equipment No/YesNo/Yes
    Inventory No/YesNo/Yes
    Receivables No/YesNo/Yes
    Payroll No/YesNo/Yes

    Training & Support

     
    Baskin-Robbins Franchise
    Juice It Up! Franchise
    Training On-The-Job Training: 2.5 weeks Classroom Training: 2.5 weeks

    Comprehensive Franchise Training Program consisting of an Orientation, Initial Franchise Training (pre-store start up), and “On The Job” Training, including a complete set of training manuals. On-The-Job Training: 100 hours Classroom Training: 36 hours

    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet PlatformPurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform
    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/appCo-op Advertising Ad Templates National Media Regional Advertising Social media SEO Email marketing Loyalty program/app
    Operations

    Absentee ownership of franchise is NOT allowed.

    20% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 8 - 10

    Absentee ownership of franchise is NOT allowed. (90% of current franchisees are owner/operators)


    Expansion Plans

     
    Baskin-Robbins Franchise
    Juice It Up! Franchise
    US Expansion YesYes
    Canada Expansion NoNo
    International Expansion YesYes

    Company Overviews

    About Baskin-Robbins

    As a teenager in the 1930s, Irv Robbins managed an ice cream shop in Tacoma, Washington. Bored with serving traditional flavors like chocolate and vanilla, Robbins began experimenting, mixing fruit and candies into the ice cream. After serving in World War II, Robbins bought an ice cream parlor in Glendale, California. Three years later, he convinced his brother-in-law, Burt Baskin, to join the business. The two men flipped a coin to see whose name would go first on the sign. Baskin won, and in 1945, Baskin-Robbins was born. Today, Baskin-Robbins has locations in more than 50 countries, each serving the company's famous 31 flavors of ice cream as well as frozen yogurt, sherbet, cakes and drinks. Baskin-Robbins is a subsidiary of Allied Domecq, parent company of Dunkin' Donuts and Togo's. Franchisees may operate combination stores, co-branding Baskin-Robbins with either Dunkin' Donuts or Togo's. 

    Veteran Incentives  First-store franchise fee waived; royalty fee reduced for first 5 years
    "Top    ""    "Entrepreneur
    #100 in Canada's Top franchises.          
                                                                                                   
    "franchiserankingscom"
    #30 on Franchise Rankings.com
    #13 in Franchise 500 for 2020.
    #38 in Franchise 500 for 2021.








    About Juice It Up!

    Juice It Up! smoothies got their begining on the California coastline, where surfers and other shoreline goers appreciated the new organic product shakes. The primary Juice It Up! store opened in 1995 in southern California. Juice It Up! smoothies incorporate up to five servings of natural product with complimentary nutritious supplements. Juice It Up! stores likewise offer naturally crushed juices, solid snacks and shakes. 

    Veteran Incentives  60% off first-store franchise fee; second-store franchise fee refunded if second unit opens within one year of first

    "franchiserankingscom"
    #76 on Franchise Rankings.com

    "Entrepreneur
    #413 in Franchise 500 for 2020.