Baskin-Robbins vs Mr Whippy Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Baskin-Robbins vs Mr Whippy including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Baskin-Robbins Franchise
Mr Whippy Franchise
Investment $123,952 - $558,830$35,000 - $50,000
Franchise Fee $12,500 - $25,000$35,000
Royalty Fee 5.9%5%
Advertising Fee 5%2%
Year Founded 19451964
Year Franchised 19480
Term Of Agreement -5 years +5
Term Of Agreement -5 years +5
Renewal Fee --


Business Experience Requirements
 
Baskin-Robbins Franchise
Mr Whippy Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
    		• We expect our franchisees to be passionate about ice cream, about their business and have good customer service skills - especially around children who are our main target audience.

    Financing Options
     
    Baskin-Robbins Franchise
    Mr Whippy Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support
     
    Baskin-Robbins Franchise
    Mr Whippy Franchise
    Training On-The-Job Training: 2.5 weeks Classroom Training: 2.5 weeks -
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform-
    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app-
    Operations

    Absentee ownership of franchise is NOT allowed.

    		-

    Expansion Plans
     
    Baskin-Robbins Franchise
    Mr Whippy Franchise
    US Expansion Yes-
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About Baskin-Robbins

    As a teenager in the 1930s, Irv Robbins managed an ice cream shop in Tacoma, Washington. Bored with serving traditional flavors like chocolate and vanilla, Robbins began experimenting, mixing fruit and candies into the ice cream. After serving in World War II, Robbins bought an ice cream parlor in Glendale, California. Three years later, he convinced his brother-in-law, Burt Baskin, to join the business. The two men flipped a coin to see whose name would go first on the sign. Baskin won, and in 1945, Baskin-Robbins was born. Today, Baskin-Robbins has locations in more than 50 countries, each serving the company's famous 31 flavors of ice cream as well as frozen yogurt, sherbet, cakes and drinks. Baskin-Robbins is a subsidiary of Allied Domecq, parent company of Dunkin' Donuts and Togo's. Franchisees may operate combination stores, co-branding Baskin-Robbins with either Dunkin' Donuts or Togo's. 

    Veteran Incentives  First-store franchise fee waived; royalty fee reduced for first 5 years
    "Top    ""    "Entrepreneur
    #100 in Canada's Top franchises.          
                                                                                                   
    "franchiserankingscom"
    #30 on Franchise Rankings.com
    #13 in Franchise 500 for 2020.
    #38 in Franchise 500 for 2021.








    About Mr Whippy

    Mr. Whippy is one of the most iconic, recognised brands and franchise networks in the country. It has become an integral part of New Zealand culture and history. It stands for all things Kiwi… outdoor lifestyle, family values, happy smiles and lots of fun!Mr. Whippy is more than just ice cream. For many years, generations of New Zealanders have been building strong connections with this amazing brand and now Mr. Whippy has come to represent a whole world of fun and happiness. Whatever your ambitions, the Mr. Whippy team can help you realise them. Be it a need for a lifestyle change, flexible working hours, developing a territory, setting up an exciting new Family Entertainment Centre and building a business which is all yours, or simply to be able to serve ice cream in return for a lot of smiles from your happy customers … Mr. Whippy can help you get there! There are 3 types of franchise opportunities with Mr. Whippy: * Mobile Vans * Fixed Retail Sites * Whippy World, a New concept in Family Entertainment.