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Below is an in-depth analysis and side-by-side comparison of Baskin-Robbins vs Pinkberry including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $123,952 - $558,830 | $150,000 - $500,000 |
Franchise Fee | $12,500 - $25,000 | $45,000 |
Royalty Fee | 5.9% | 6% |
Advertising Fee | 5% | 2% local +2%Nat'l |
Year Founded | 1945 | 2005 |
Year Franchised | 1948 | 2005 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 2.5 weeks Classroom Training: 2.5 weeks | - |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations |
Absentee ownership of franchise is NOT allowed. | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
As a teenager in the 1930s, Irv Robbins managed an ice cream shop in Tacoma, Washington. Bored with serving traditional flavors like chocolate and vanilla, Robbins began experimenting, mixing fruit and candies into the ice cream. After serving in World War II, Robbins bought an ice cream parlor in Glendale, California. Three years later, he convinced his brother-in-law, Burt Baskin, to join the business. The two men flipped a coin to see whose name would go first on the sign. Baskin won, and in 1945, Baskin-Robbins was born. Today, Baskin-Robbins has locations in more than 50 countries, each serving the company's famous 31 flavors of ice cream as well as frozen yogurt, sherbet, cakes and drinks. Baskin-Robbins is a subsidiary of Allied Domecq, parent company of Dunkin' Donuts and Togo's. Franchisees may operate combination stores, co-branding Baskin-Robbins with either Dunkin' Donuts or Togo's.
THE LEADING, ENDURING, FROZEN YOGURT BRAND Since Pinkberry's dispatch in 2005, the Company has set up a prevailing authority position in the solidified yogurt classification and a faction like after with its clients. Pinkberry has appreciated energetic gathering and solid development all through its home market of Los Angeles and has turned out to be for all intents and purposes synonymous with quality solidified yogurt. This fervor has now come to the nation over to the New York City advertise where the Company again has been met with energetic clients, enthusiastic for Pinkberry. The Company was even named "Best New Frozen Yogurt" in April of 2008 by Readers' Choice, Eat Out Awards. Pinkberry has been the beneficiary of a lot of extraordinary press, which has assembled gigantic mindfulness around the world for the brand. Pinkberry has been called "the taste that propelled 1,000 stopping tickets" and "a social wonder" by driving media outlets. The Company has even been built into various TV programs, for example, Saturday Night Live, Without a Trace, The Tonight Show with Jay Leno, Ugly Betty, The Hills and Gossip Girl to give some examples. Pinkberry is balanced for huge residential development and worldwide extension. We are hoping to cooperate with experienced region engineers in select vital markets. Presently we are looking for long haul associations in: Chicago, IL, Miami, FL, Dallas, TX , Phoenix, AZ, Seattle, WA and Honolulu, HI