Baskin-Robbins vs Yogurtland Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Baskin-Robbins vs Yogurtland including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Baskin-Robbins Franchise
Yogurtland Franchise
Investment $123,952 - $558,830$267,820 - $479,070
Franchise Fee $12,500 - $25,000$35,000
Royalty Fee 5.9%6%
Advertising Fee 5%2%
Year Founded 19452004
Year Franchised 19482006
Term Of Agreement -10 years
Term Of Agreement -10 years
Renewal Fee --


Business Experience Requirements
 
Baskin-Robbins Franchise
Yogurtland Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
    		• -

    Financing Options
     
    Baskin-Robbins Franchise
    Yogurtland Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/Yes
    Start-up Costs No/Yes-/Yes
    Equipment No/Yes-/Yes
    Inventory No/Yes-/Yes
    Receivables No/Yes-/Yes
    Payroll No/Yes-/Yes

    Training & Support
     
    Baskin-Robbins Franchise
    Yogurtland Franchise
    Training On-The-Job Training: 2.5 weeks Classroom Training: 2.5 weeks On-The-Job Training: Varies Classroom Training: 16 hours Additional Training: At corporate stores
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet PlatformNewsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform
    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/appWe fully support you with strong marketing and advertising programs, along with a complete package of communication and brand tools. Working from a solid brand and sales growth strategy, our team of marketing veterans will develop and manage all system wide tactics as well as assist you with specific ways to promote your store locally. Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
    Operations

    Absentee ownership of franchise is NOT allowed.

    		Number of Employees Required to Run: 16 - 20

    Expansion Plans
     
    Baskin-Robbins Franchise
    Yogurtland Franchise
    US Expansion YesYes
    Canada Expansion No-
    International Expansion YesYes

    Company Overviews

    About Baskin-Robbins

    As a teenager in the 1930s, Irv Robbins managed an ice cream shop in Tacoma, Washington. Bored with serving traditional flavors like chocolate and vanilla, Robbins began experimenting, mixing fruit and candies into the ice cream. After serving in World War II, Robbins bought an ice cream parlor in Glendale, California. Three years later, he convinced his brother-in-law, Burt Baskin, to join the business. The two men flipped a coin to see whose name would go first on the sign. Baskin won, and in 1945, Baskin-Robbins was born. Today, Baskin-Robbins has locations in more than 50 countries, each serving the company's famous 31 flavors of ice cream as well as frozen yogurt, sherbet, cakes and drinks. Baskin-Robbins is a subsidiary of Allied Domecq, parent company of Dunkin' Donuts and Togo's. Franchisees may operate combination stores, co-branding Baskin-Robbins with either Dunkin' Donuts or Togo's. 

    Veteran Incentives  First-store franchise fee waived; royalty fee reduced for first 5 years
    "Top    ""    "Entrepreneur
    #100 in Canada's Top franchises.          
                                                                                                   
    "franchiserankingscom"
    #30 on Franchise Rankings.com
    #13 in Franchise 500 for 2020.
    #38 in Franchise 500 for 2021.








    About Yogurtland

    Yogurtland is excited about the explosive growth and progress we've made as we pioneer a new trail for healthier, more empowering frozen yogurt snacks. Foundational to our success is a franchise system that perfectly blends owner independence and world-class support resulting in a very attractive business package. A great place to start your discovery process is with our frequently asked questions (FAQ's) page. You will find the answers to the most common questions and concerns brought up by our franchise candidates. Once you have finished reading the FAQ's we ask that you fill out our on-line franchise application. Upon completing the form, submit your application directly from our website to be carefully reviewed by our Franchise Development department. A Yogurtland representative will contact you to discuss next steps in our process. Of course, please feel free to contact us at any point and we are always glad to answer any questions you might have. Most franchise candidates find that the interview portion of the application process provides the ideal opportunity to inquire in person about any details pertaining to obtaining and operating a Yogurtland franchise. We thank you, once again, for your interest in Yogurtland's franchise opportunities and look forward to meeting you.