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Updated RecentlyBaskin-Robbins vs BerryLicious Frozen Yogurt Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Baskin-Robbins vs BerryLicious Frozen Yogurt including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $123,952 - $558,830 | $100,000 - And Up |
| Franchise Fee | $12,500 - $25,000 | $25,000 |
| Royalty Fee | 5.9% | - |
| Advertising Fee | 5% | - |
| Year Founded | 1945 | - |
| Year Franchised | 1948 | - |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 2.5 weeks Classroom Training: 2.5 weeks | Corporate: Training at the Corporate Headquarters Covers all Administrative Duties Sales and Marketing Employee Management Berrylicious' Leadership Skills The "Service Mindset" Understanding the Products and Toppings Finding the right Location Field: Training in the Field at Your Location Territory based Experience Sales and Marketing New Business Development Assistance with Management |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform | Provides a complete training and support program to franchise partners. The benefit of joining Berrylicious as a franchisee is that you get to skip the learning curve of starting a new business. By providing you with many years of business experience and coaching, you can avoid the pitfalls and mistakes that typically plague a new business. Use our experience in the Frozen Yogurt field to gain an understanding for the business model, industry and how to take the first steps in building your future. Field Support: Phone Training and Ongoing Support Webinars 24/7 Service to Franchisees Berrylicious' Dedication to the "Family" |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | We have a local and regional marketing programs depending on your area that will be implemented to generate business and drive customers into your location. The Berrylicious' franchise system has a proven marketing and business development system that you will benefit from and have the ability to build a customer base in a short time period. The beauty of the Berrylicious' business model is that with great frozen yogurt product and great service, your customers will continue to come back for more and you will find a large percentage of your customers are repeat customers which require no additional marketing dollars to keep coming into your location! |
| Operations |
Absentee ownership of franchise is NOT allowed. | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Baskin-Robbins
As a teenager in the 1930s, Irv Robbins managed an ice cream shop in Tacoma, Washington. Bored with serving traditional flavors like chocolate and vanilla, Robbins began experimenting, mixing fruit and candies into the ice cream. After serving in World War II, Robbins bought an ice cream parlor in Glendale, California. Three years later, he convinced his brother-in-law, Burt Baskin, to join the business. The two men flipped a coin to see whose name would go first on the sign. Baskin won, and in 1945, Baskin-Robbins was born. Today, Baskin-Robbins has locations in more than 50 countries, each serving the company's famous 31 flavors of ice cream as well as frozen yogurt, sherbet, cakes and drinks. Baskin-Robbins is a subsidiary of Allied Domecq, parent company of Dunkin' Donuts and Togo's. Franchisees may operate combination stores, co-branding Baskin-Robbins with either Dunkin' Donuts or Togo's.
Veteran Incentives First-store franchise fee waived; royalty fee reduced for first 5 years
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About BerryLicious Frozen Yogurt
It's Time You Get the Opportunity to Be Successful The Key to success in any business is your knowledge and understanding for the service and products you provide. BerryLicious Frozen Yogurt has a complete program to introduce you to the frozen yogurt industry and help you get your business started ahead of the curve. For one week, you will come to the BerryLicious headquarters and learn the processes, techniques and business systems that have helped the concept become so successful. Our goal is to have you start your business and feel like you have been in the industry for years. We have the tools and processes to get you there. We don't stop at corporate training; our support goes into the field as well and comes to your location. We will come to your location for one week as part of the franchise start up to work with you and make sure you have the business up and running as you would like. You will be given the tools and guidance needed to not only start this business, but to have the confidence and direction needed to become a market leader in the frozen yogurt industry. Our Franchisees are our number one priority and you can expect the highest level of care possible from our management team. The Berrylicious Frozen Yogurt franchise is designed for today's professional who is interested in joining the bustling frozen yogurt industry with a proven and effective business system. Lean, profitable, rapid growth and a market that continues to explode with opportunity combine to make this industry one of the best opportunities for growth in the marketplace today. Benefit from decades of management experience in business and years of work in the Frozen Yogurt field. You have the opportunity to build your own business with the support and guidance of industry professionals so you never feel like you are in business by yourself but rather with a team who has been through this many before. The Berrylicious team is here for you when you make the decision to start your own business! We offer: Corporate Training Program National Accounts Established Name Experienced Mentor Field Training Hiring Assistance Proven Sales and Marketing Formula