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Updated RecentlyBaskin-Robbins vs 32Degrees A Yogurt Bar Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Baskin-Robbins vs 32Degrees A Yogurt Bar including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $123,952 - $558,830 | $275,000 - $473,000 |
| Franchise Fee | $12,500 - $25,000 | $25,000 |
| Royalty Fee | 5.9% | 6 |
| Advertising Fee | 5% | 1 |
| Year Founded | 1945 | 2010 |
| Year Franchised | 1948 | 2010 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 2.5 weeks Classroom Training: 2.5 weeks | 32� University provides professional training in all aspects of operating a 32� A Yogurt Bar� store. Once you are approved for a franchise, your training will begin with an intensive training program. This will include not only working in one of our stores, but also meeting with marketing, accounting and operations staff. This is a thorough training program designed to provide you with the necessary knowledge and skills to operate your own 32� A Yogurt Bar� store! |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform | The franchisor maintains an outstanding marketing team. We will provide you with advice for your local advertising, including assistance with identification of desired media in your local market area, print ad design and placement, social media outlets and other possible marketing efforts to make your store a well-known destination. |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
| Operations |
Absentee ownership of franchise is NOT allowed. | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Baskin-Robbins
As a teenager in the 1930s, Irv Robbins managed an ice cream shop in Tacoma, Washington. Bored with serving traditional flavors like chocolate and vanilla, Robbins began experimenting, mixing fruit and candies into the ice cream. After serving in World War II, Robbins bought an ice cream parlor in Glendale, California. Three years later, he convinced his brother-in-law, Burt Baskin, to join the business. The two men flipped a coin to see whose name would go first on the sign. Baskin won, and in 1945, Baskin-Robbins was born. Today, Baskin-Robbins has locations in more than 50 countries, each serving the company's famous 31 flavors of ice cream as well as frozen yogurt, sherbet, cakes and drinks. Baskin-Robbins is a subsidiary of Allied Domecq, parent company of Dunkin' Donuts and Togo's. Franchisees may operate combination stores, co-branding Baskin-Robbins with either Dunkin' Donuts or Togo's.
Veteran Incentives First-store franchise fee waived; royalty fee reduced for first 5 years
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About 32Degrees A Yogurt Bar
What makes 32Degrees, a Yogurt Bar, different? At 32Degrees A Yogurt Bar, we pride ourselves on providing an environment and experience like no other! When you walk into a 32Degrees A Yogurt Bar store, you will immediately feel energized. The bright, fun atmosphere is just the beginning of the 32Degrees experience. There are a lot of yogurt concepts, but 32Degrees A Yogurt Bar stands out from the rest. At the heart of each store is our staff. Through extensive training and continuing education about the products we serve, our staff is always willing and able to offer assistance and share our knowledge about our delicious treats. You will always find a smiling and friendly face waiting to greet you. With a selection of more than 50 toppings, our topping bar allows each customer to create a sweet treat which is uniquely theirs. We ALWAYS use fresh fruit and always provide a wide array of nuts, candies and premium sauces. We constantly change our yogurt flavors and our toppings. At 32Degrees A Yogurt Bar, you can always design a new creation. From tart to sweet, our yogurt flavors will appeal to everyone's tastes. Simply fill your cup and choose your toppings! We take great pride in the cleanliness of our stores, paying special attention to the yogurt machines, the topping bar and all customer service areas. 32Degrees A Yogurt Bar franchisees have the full support of, and open communication with our officers and management staff. We are a family business with many years of retail background and management experience. The principal officers of our company have been operating successful retail businesses their entire working careers and are actively involved in the management of our 32Degrees A Yogurt Bar stores. They know what it takes to be a successful franchisee because they manage another retail business which has operated for over 25 years as a successful franchisee of a major national cookie brand. Our management team is committed to making 32Degrees A Yogurt Bar our most successful venture yet. As a franchisee, you will have access to the vast experience of our management staff, and they will assist you in developing the skills necessary to confidently and competently operate your own 32Degrees A Yogurt Bar store.