Coldwell Banker vs Benham Real Estate Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Coldwell Banker vs Benham Real Estate including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Coldwell Banker Franchise
Benham Real Estate Franchise
Investment $23,500 - $70,100$11,800
Franchise Fee $13,000 - $25,000$6,500
Royalty Fee 6%$195/transaction
Advertising Fee 2%-
Year Founded 19062004
Year Franchised 19822007
Term Of Agreement 10 years10 years
Term Of Agreement 10 years10 years
Renewal Fee Varies$2500


Business Experience Requirements

 
Coldwell Banker Franchise
Benham Real Estate Franchise
Experience
  • Industry experience
  • -

    Financing Options

     
    Coldwell Banker Franchise
    Benham Real Estate Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees Yes/Yes-/-
    Start-up Costs No/No-/-
    Equipment No/Yes-/-
    Inventory No/No-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support

     
    Coldwell Banker Franchise
    Benham Real Estate Franchise
    Training Ongoing training at other locations & via the Internet-
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations-
    Marketing Ad slicks, National media, Regional advertising-
    Operations 27% of all franchisees own more than one unit

    Absentee ownership of franchise is NOT allowed.

    -

    Expansion Plans

     
    Coldwell Banker Franchise
    Benham Real Estate Franchise
    US Expansion --
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About Coldwell Banker

    In the wake of the 1906 San Francisco earthquake, Colbert Coldwell saw how many real estate agents took advantage of victims and decided there was a need for knowledgeable, reliable agents. That same year, he founded his company and in 1914 was joined by Benjamin Arthur Banker, who became a full partner.
    Today, Coldwell Banker agents handle residential, luxury, resort and commercial real estate sales.

    "Womens

    #278 in Franchise 500 for 2021.   Not in Franchise 500 for 2021.


    About Benham Real Estate

    The BenhamREO Group was founded in 2003 to meet the demanding needs of today’s rapidly expanding, fast-paced REO Industry. Leaders in REO property disposition, management, preservation & sales, the BenhamREO Group provides asset management companies and banks an outsourcing opportunity to liquidate their foreclosed properties on the retail market.