Mrs. Fields vs Just Fresh Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Mrs. Fields vs Just Fresh including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Mrs. Fields Franchise
Just Fresh Franchise
Investment $166,806 - $410,500$475,000 - $650,000
Franchise Fee $30,000$25,000
Royalty Fee 6%5%
Advertising Fee --
Year Founded 19771993
Year Franchised 19902003
Term Of Agreement 7 years-
Term Of Agreement 7 years-
Renewal Fee --


Business Experience Requirements
 
Mrs. Fields Franchise
Just Fresh Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills

  • General business experience
    		•

    Financing Options
     
    Mrs. Fields Franchise
    Just Fresh Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/YesNo/No
    Start-up Costs No/YesNo/No
    Equipment No/YesNo/No
    Inventory No/YesNo/No
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support
     
    Mrs. Fields Franchise
    Just Fresh Franchise
    Training --
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperativesNewsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
    Marketing Ad slicks, National mediaCo-op advertising, Ad slicks, Regional advertising
    Operations International franchisees required to buy multiple units/master licenses

    Absentee ownership of franchise is allowed.

    Number of employees needed to run franchised unit: 12 - 15

    (100% of current franchisees are owner/operators)

    Expansion Plans
     
    Mrs. Fields Franchise
    Just Fresh Franchise
    US Expansion -Yes
    Canada Expansion NoNo
    International Expansion YesNo

    Company Overviews

    About Mrs. Fields

    Mrs. Fields Cookies started in 1977 and has been in the Famous Brands portfolio since 2000. Today the company has over
    300 locations in over 20 countries. Mrs. Fields has been a pioneer in cookies and based goods.

    Through its franchisees' retail stores; it is one of the largest retailers of freshly baked, on-premises specialty cookies and brownies in the world and the largest retailer of soft-serve frozen yogurt with live active cultures. Its franchise systems operate through a network of more than 800 franchised and licensed locations throughout the United States and in 25 foreign countries. In addition, it operates an internet and catalog gifting business, and has entered into licensing arrangements that leverage awareness of its core brands among its retail customer base.

    The total investment necessary to begin operation of a retail store ranges from $251,995 to $410,500.
    This includes $35,000 that must be paid to the franchisor or their affiliate.
    The total investment necessary to begin operation of a retail kiosk
    ranges from $166,806 t0 $233,640.
    This includes $35,000 that must be paid to the franchisor or their affiliate.



    About Just Fresh

    At Just Fresh, we're committed to serving great tasting foods that are consistent with today's healthier lifestyle, never see a fryer, and include lots of fresh fruit, vegetables, nuts and grains, as well as poultry, seafood and lean meats. Besides our signature tossed-to-order salads, we feature delicious wraps and sandwiches made with our fresh baked breads, comforting soups, fabulous pastas and pizzas and a kid's menu that every parent will find appealing. We round it out with hassle-free, take home specialties and a variety of beverages, not to mention those Legendary Just Fresh Big Cookies. There really is something for everyone at Just Fresh!