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Updated RecentlyShefield Express vs Caffe Bene Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Shefield Express vs Caffe Bene including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $150,000 - $200,000 | $414,500 - $899,600 |
| Franchise Fee | $25,000 | $35,000 |
| Royalty Fee | 5-8% | 6.9% |
| Advertising Fee | - | 3% |
| Year Founded | 1996 | 2008 |
| Year Franchised | 1996 | 2008 |
| Term Of Agreement | 5 years | - |
| Term Of Agreement | 5 years | - |
| Renewal Fee | $5K | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | On-The-Job Training: 1 week Classroom Training: 1 week |
| Support | Newsletter, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Purchasing Co-ops Meetings/Conventions |
| Marketing | Co-op advertising, Ad slicks, National media | National Media |
| Operations |
Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | - |
| International Expansion | Yes | Yes |
Company Overviews
About Shefield Express
After finding success with their Shefield & Sons and The Gourmet Cup concepts, founders Dieters and Wolfgang Lehmann decided to merge the two. In 1996 the doors to the first Shefield Gourmet location opened.
Each Shefield Gourmet store sells coffee, tea, cigars, cigarettes and other tobacco products.
About Caffe Bene
In 2012, Caffe Bene, a traditional European coffee house from South Korea, expanded to the Philippines. The Caffe Bene Franchise is now rapidly expanding in a very competitive market and gaining more and more loyal customers with their delectable food items which are served in a relaxed environment to help customers chill right in the middle of the busy metro.
Caffe Bene leads the consumer trend of coffee market in South Korea and is paving the way to better coffee from their exclusive selection of only 2% of the best coffee beans. And where better to invest than in a franchise that is becoming the new leader in the coffee market.Franchising Caffe Bene has 5 easy steps:
application, review, interview, approval and the grand opening.