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Below is an in-depth analysis and side-by-side comparison of Golden Chick vs Wings Etc. including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $440,950 - $1,348,500 | $351,200 - $1,669,369 |
Franchise Fee | $30,000 | $39,500 |
Royalty Fee | 4% | 5% |
Advertising Fee | 1% | 1% |
Year Founded | 1967 | 1994 |
Year Franchised | 1972 | 2005 |
Term Of Agreement | 20 years | 10 years |
Term Of Agreement | 20 years | 10 years |
Renewal Fee | $10K | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 140 hours Classroom Training: 40 hours | Wings Etc. operates 7 (soon to be 8) company-owned stores, and has real-world, day-to-day operational and business experience driving sales for our concept. This level of investment and commitment has resulted in a franchise training program that is built upon continually-improving best practices, excellent documentation, extensive daily, weekly and monthly forms, and deep industry experience in national chain restaurants among our trainers. Our training program includes up to six weeks of comprehensive, hands-on training for you and your management staff. |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | Initial support includes site selection assistance, financing consultation, and hands-on training at a certified training site, where you'll observe and participate in the day-to-day operation of a successful Wings Etc. location. |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media Email marketing Loyalty program/app | - |
Operations |
28% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 - 15
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | 25% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 50. Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators). |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | Yes | - |