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Below is an in-depth analysis and side-by-side comparison of Contours Express vs FIT4MOM including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $35,000 - $50,000 | $6,905 - $26,385 |
Franchise Fee | $12,500 | $6,495 - $12,395 |
Royalty Fee | $395/mo. | 2% - To maintain your franchise, you'll pay monthly maintenance fees between $214 - $424 |
Advertising Fee | - | $10 - $30 |
Year Founded | 1998 | 2001 |
Year Franchised | 1998 | 2005 |
Term Of Agreement | 10 years | 3 Year |
Term Of Agreement | 10 years | 3 Year |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | Fitness background is a plus, but not a requirement! We will train you! |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/Yes | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | Web-bases on-boarding business training (required for new franchisees), Online business training's to help you grow your business (offered 2-3 times a month), Monthly instructor hangouts with our National Fitness director, Monthly virtual"coffee-chat's" with Lisa Druxman, owner and founder of FIT4MOM, Exercise & workout database, online files & resources for franchisees and instructors, Marketing & Planning calendar, Live Franchise Support team, Mentor program, Personal Business Coach. |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet
# Protected Territory # 5 days of Training at Contours Express University # 3-Day Training at your gym # Adjustable Weight Stack Equipment # 16 Stations - 4 extra stations optional # Butt-n-Gut cd # Preferred Vendor Discounts # Unlimited Ongoing Training # Advertising and Marketing Advice # 24/7 Online Marketing Materials Library # Personal Gym Website # Prepared PowerPoint Marketing Presentations # Nutritional Counseling Program - C.O.R.E. # Site Selection Assistance | - |
Marketing | Ad slicks | - |
Operations |
50% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | - |
International Expansion | Yes | - |
After operating coed clubs, working as consultants and working in other areas of the fitness industry, Daren Carter, Mike Widener and Charlie Woodward joined forces to create a fitness center just for women. In 1998, the partners founded Contours Express, a women-only center catering to towns with populations too small to support a full-scale, coed gym.
Contours Express members follow a 29-minute cue tape that keeps them moving through aerobic stations and strength training machines. A fitness trainer (the franchisee or an employee) works with the members during their workouts, providing motivation and other services.
Clubs, which are usually located in strip centers, are about 1,200 square feet in size and can accommodate up to 20 members at a time.
Owning a FIT4MOM franchise allows you to have the best of both worlds -- to become a successful business owner and have a career that is supportive of motherhood.
But the most rewarding part of being a FIT4MOM owner can only be described in one word: IMPACT. As a small business owner, you have the power to change the lives of women in your community Every. Single. Day.
Does this sound like the right fit for you?