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Updated RecentlyContours Express vs MADabolic Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Contours Express vs MADabolic including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $35,000 - $50,000 | $222,450 - $378,200 |
| Franchise Fee | $12,500 | $40,000 |
| Royalty Fee | $395/mo. | - |
| Advertising Fee | - | - |
| Year Founded | 1998 | - |
| Year Franchised | 1998 | - |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | 3 day intensive training course takes place in Charlotte NC at our flagship location and corporate head quarters. Some of the topics that will be covered in your 3 days are: a) The MADabolic System & Philosophy b) Program Design & Implementation c) Exercise Equipment Description & Function d) Facility Layout & Execution e) Presentation & Pricing f) Inventory, Ordering & Approved Vendors g) Contracts, Waivers & Membership Programs h) Safety, Security, Health & Sanitation i) Hiring Instructors, Employees and Staffing Your Business j) Technology & Software Overview k) Administrative & Bookkeeping Responsibilities l) Marketing & Promoting Your Business m) Social Media Overview & Guidelines |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet
# Protected Territory # 5 days of Training at Contours Express University # 3-Day Training at your gym # Adjustable Weight Stack Equipment # 16 Stations - 4 extra stations optional # Butt-n-Gut cd # Preferred Vendor Discounts # Unlimited Ongoing Training # Advertising and Marketing Advice # 24/7 Online Marketing Materials Library # Personal Gym Website # Prepared PowerPoint Marketing Presentations # Nutritional Counseling Program - C.O.R.E. # Site Selection Assistance | Online Video Database On Site Pre Opening Support |
| Marketing | Ad slicks | - |
| Operations |
50% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Contours Express
After operating coed clubs, working as consultants and working in other areas of the fitness industry, Daren Carter, Mike Widener and Charlie Woodward joined forces to create a fitness center just for women. In 1998, the partners founded Contours Express, a women-only center catering to towns with populations too small to support a full-scale, coed gym.
Contours Express members follow a 29-minute cue tape that keeps them moving through aerobic stations and strength training machines. A fitness trainer (the franchisee or an employee) works with the members during their workouts, providing motivation and other services.
Clubs, which are usually located in strip centers, are about 1,200 square feet in size and can accommodate up to 20 members at a time.
About MADabolic
We would love to talk to you about owning a MADabolic. For more information about owning your own MADabolic simply go to the "Own A MADabolic” page of our website. The MADabolic Inc. brand is only as strong as the Franchisees success. Our number one priority is to create a unique fitness experience and reputable brand led by your individual success.
Stand out in the fitness market with MADabolic - the original strength-driven interval training franchise.