Suburban vs Super 8 Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Suburban vs Super 8 including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Suburban Franchise
Super 8 Franchise
Investment $149,175 - $8,513,044$233,200 - $4,834,492
Franchise Fee $30,000$25,000 - $28,000
Royalty Fee 4%5.5%
Advertising Fee -3%
Year Founded 19861974
Year Franchised 19891976
Term Of Agreement 10 years20 years
Term Of Agreement 10 years20 years
Renewal Fee $30K or $225/room-


Business Experience Requirements
 
Suburban Franchise
Super 8 Franchise
Experience
  • General business experience
    		• Developer, owner, or real estate group with hospitality experience, credit and financial approval, and acceptable background check.

    Financing Options
     
    Suburban Franchise
    Super 8 Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoYes/No
    Start-up Costs No/NoYes/No
    Equipment No/NoNo/Yes
    Inventory No/NoYes/Yes
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support
     
    Suburban Franchise
    Super 8 Franchise
    Training -A comprehensive suite of learning opportunities designed to help you run your business. Our hands-on curriculum includes: General Manager Orientation: Our GM orientation (Strategic Training for Exceptional Performance - S.T.E.P.) is a 5 day program which focuses on the brand tools and resources designed to optimize your business’s performance. We provide year round training to all owners and will tailor your training for your needs. On-The-Job Training: 3-4 days Classroom Training: 4 days Additional Training: Regional workshops; customized property training
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperativesNewsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform
    Marketing Co-op advertising, Ad slicks, Regional advertisingCo-op Advertising National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
    Operations 80% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 6 - 10

    Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

    		 International franchisees required to buy multiple units/master licenses

    Absentee ownership of franchise is allowed.

    Expansion Plans
     
    Suburban Franchise
    Super 8 Franchise
    US Expansion YesYes
    Canada Expansion NoNo
    International Expansion NoYes

    Company Overviews

    About Suburban

    Suburban Extended Stay Hotel is Choice Hotels International's economy brand in one of the most desirable hotel segments today-extended stay. Suburban provides a simple solution for longer-term housing that's as pleasant as it is affordable. Value-conscious guests looking to stay for a day, a week, a month or longer enjoy just the right hotel amenities including well-equipped kitchens in all the rooms, weekly housekeeping, guest laundry, free cable TV and high speed Internet service. The flexible floor plan concept allows for conversions, easily adopting local market-driven design, guest room mix and suitable extended stay guest room features, along with an optional fitness center, meeting space or swimming pool.

    In 2015, Suburban brand hotels received an average of 63.6% of gross room revenue through the Choice Hotels Central Reservations System (CRS) and other Choice Hotels marketing channels.

    Suburban Extended Stay Hotel franchise is supported by a nationwide team of Area Directors (AD's) who provide local market assessments, pricing and rate structure support, and operational training. Dedicated, Extended Stay sales training provides the skills necessary to compete effectively in the local market. This support makes sure your hotel adheres to the extended stay business model for optimal performance.

    About Super 8

    Super 8's name is derived from its unique room rate- - $8.88 every night- - when the principal area opened in 1974 in Aberdeen, South Dakota.

    Super 8 Worldwide® is the world's biggest economy lodging chain with more than 2,200 properties in the U.S., Canada, and China. Super 8 has as of late propelled a brand invigorate with another logo and a crisp, new inside and outside outline program. Visitors can rely on upon each Super 8 to convey: complimentary SuperStart® breakfast, free fast web get to, updated shower conveniences, free in-room espresso, kids under 17 remain free, and free premium link or satellite TV.

    The total investment necessary to begin operation of a Super 8 franchise for a 65 room new construction facility ranges from $3,672,673 to $4,834,492.
    The total investment necessary to begin operation of a Super 8
    franchise for a 100 room conversion facility ranges from $233,200 to $2,181,300.
    Land acquisition costs are not included in these ranges.
    The above amounts include a range of $33,600 to $62,925 that must be paid to the franchisor or an affiliate.

    Founded in 1974, Super 8 Motels has been franchising since 1976

    "Top      "Entrepreneur
    #70 in Canada's Top franchises.
    #106 in Franchise 500 for 2020.
    #179 in Franchise 500 for 2020.