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Updated RecentlyInterContinental Hotels Group vs Super 8 Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of InterContinental Hotels Group vs Super 8 including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $70,494,125 - $103,087,610 | $233,200 - $4,834,492 |
| Franchise Fee | $75,000 | $25,000 - $28,000 |
| Royalty Fee | 5% | 5.5% |
| Advertising Fee | - | 3% |
| Year Founded | 1952 | 1974 |
| Year Franchised | 1954 | 1976 |
| Term Of Agreement | Varies; avg. 10 years | 20 years |
| Term Of Agreement | Varies; avg. 10 years | 20 years |
| Renewal Fee | Varies | - |
Business Experience Requirements |
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| Experience | - | Developer, owner, or real estate group with hospitality experience, credit and financial approval, and acceptable background check. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | Yes/No |
| Start-up Costs | No/Yes | Yes/No |
| Equipment | No/Yes | No/Yes |
| Inventory | No/Yes | Yes/Yes |
| Receivables | No/Yes | No/No |
| Payroll | No/Yes | No/No |
Training & Support |
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| Training | On-The-Job Training Classroom Training | A comprehensive suite of learning opportunities designed to help you run your business. Our hands-on curriculum includes: General Manager Orientation: Our GM orientation (Strategic Training for Exceptional Performance - S.T.E.P.) is a 5 day program which focuses on the brand tools and resources designed to optimize your business’s performance. We provide year round training to all owners and will tailor your training for your needs. On-The-Job Training: 3-4 days Classroom Training: 4 days Additional Training: Regional workshops; customized property training |
| Support | Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform |
| Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | Co-op Advertising National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations |
1% of all franchisees own more than one unit
Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) |
International franchisees required to buy multiple units/master licenses
Absentee ownership of franchise is allowed. |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | No |
| International Expansion | Yes | Yes |
Company Overviews
About InterContinental Hotels Group
InterContinental Hotels Group is a leading global hospitality group, with more than 3,500 hotels and 534,000 guest rooms across nearly 100 countries and territories. Every year more than 120 million people find a welcome at one of our lodging brands.
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About Super 8
Super 8's name is derived from its unique room rate- - $8.88 every night- - when the principal area opened in 1974 in Aberdeen, South Dakota.
Super 8 Worldwide® is the world's biggest economy lodging chain with more than 2,200 properties in the U.S., Canada, and China. Super 8 has as of late propelled a brand invigorate with another logo and a crisp, new inside and outside outline program. Visitors can rely on upon each Super 8 to convey: complimentary SuperStart® breakfast, free fast web get to, updated shower conveniences, free in-room espresso, kids under 17 remain free, and free premium link or satellite TV.
The total investment necessary to begin operation of a Super 8
franchise for a 65 room new construction facility ranges from $3,672,673
to $4,834,492.
The total investment necessary to begin operation of a Super 8
franchise for a 100 room conversion facility ranges from
$233,200 to $2,181,300.
Land acquisition costs are not included in these ranges.
The above amounts include a range of $33,600 to $62,925 that must be paid
to the franchisor or an affiliate.
Founded in 1974, Super 8 Motels has been franchising since 1976
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#70 in Canada's Top franchises.
#106 in Franchise 500 for 2020.
#179 in Franchise 500 for 2020.