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Below is an in-depth analysis and side-by-side comparison of Better Homes Realty vs Homes & Land Magazine including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $61,500 | $45,500 - $114,000 |
Franchise Fee | $9,950 | $27,000 |
Royalty Fee | Varies | 10.5% |
Advertising Fee | - | - |
Year Founded | 1964 | 1973 |
Year Franchised | 1975 | 1984 |
Term Of Agreement | 5 years | 10 years |
Term Of Agreement | 5 years | 10 years |
Renewal Fee | - | 5000 |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | Yes/No | No/Yes |
Start-up Costs | No/No | No/No |
Equipment | No/No | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | Available at headquarters, Available at franchisee's location | - |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet | - |
Marketing | Co-op advertising, Ad slicks | - |
Operations |
10% of all franchisees own more than one unit
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | No |
International Expansion | No | No |
In 1964 a group of independent real estate brokerage offices in the Walnut Creek, California, area came together to do business as Better Homes Realty. The company began adding offices throughout Contra Costa County, California, and in 1975 Better Homes Realty obtained a franchise license to expand the concept in California. The company has been franchising nationally since 1981.
Imagine an opportunity where the only thing holding you back is drive
and know-how. What if your potential earnings were tied directly to hard
work and your business acumen? Homes & Land gives you the
opportunity to own a business that is diverse enough for you to find
your niche in the day-to-day, yet simple enough to operate with limited
manpower and low overhead that yields significant gains. Whether you are
a seasoned sales superstar, a marketing guru, or even an operations
mastermind this opportunity will give you the personal freedom to reach
your full potential.