Better Homes Realty vs MARS Real Estate Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Better Homes Realty vs MARS Real Estate including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Better Homes Realty Franchise
MARS Real Estate Franchise
Investment $61,500$250,000 - $550,000
Franchise Fee $9,950N/A
Royalty Fee Varies-
Advertising Fee --
Year Founded 19642004
Year Franchised 19752006
Term Of Agreement 5 years-
Term Of Agreement 5 years-
Renewal Fee --


Business Experience Requirements

 
Better Homes Realty Franchise
MARS Real Estate Franchise
Experience --

Financing Options

 
Better Homes Realty Franchise
MARS Real Estate Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees Yes/No-/-
Start-up Costs No/No-/-
Equipment No/No-/-
Inventory No/No-/-
Receivables No/No-/-
Payroll No/No-/-

Training & Support

 
Better Homes Realty Franchise
MARS Real Estate Franchise
Training Available at headquarters, Available at franchisee's location-
Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet-
Marketing Co-op advertising, Ad slicks-
Operations 10% of all franchisees own more than one unit

Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

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Expansion Plans

 
Better Homes Realty Franchise
MARS Real Estate Franchise
US Expansion Yes-
Canada Expansion No-
International Expansion No-

Company Overviews

About Better Homes Realty

In 1964 a group of independent real estate brokerage offices in the Walnut Creek, California, area came together to do business as Better Homes Realty. The company began adding offices throughout Contra Costa County, California, and in 1975 Better Homes Realty obtained a franchise license to expand the concept in California. The company has been franchising nationally since 1981.

About MARS Real Estate

Innovative concept combines world-class technology with quality customer experience. Proprietary lifestyle matching software connects consumers with properties. Agents more effective due to efficient marketing system.