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Updated RecentlyFriendly's Restaurants vs Perkins Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Friendly's Restaurants vs Perkins including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $498,500 - $1,950,000 | $1,557,975 - $2,742,975 |
| Franchise Fee | $30,000 - $35,000 | $40,000 |
| Royalty Fee | 4% | 4% |
| Advertising Fee | 3.5% | - |
| Year Founded | 1935 | 1958 |
| Year Franchised | 1996 | 1958 |
| Term Of Agreement | 20 years | 20 years |
| Term Of Agreement | 20 years | 20 years |
| Renewal Fee | $5K | $5000-$7500 |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | No/No |
| Start-up Costs | No/No | No/No |
| Equipment | No/No | No/No |
| Inventory | No/No | No/No |
| Receivables | No/No | No/No |
| Payroll | No/No | No/No |
Training & Support |
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| Training | - | - |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | - |
| Marketing | Ad slicks, National media | - |
| Operations |
Franchisees required to buy multiple units/master licenses; 62% of all franchisees own more than one unit
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | No |
| International Expansion | No | No |
Company Overviews
About Friendly's Restaurants
In Springfield, Massachusetts at the height of the Great Depression in 1935, 20 year-old Prestley Blake and his 18 year-old brother Curtis opened an ice cream shop called 'Friendly' that served double-dip cones for 5 cents. The brothers opened a second shop five years later in West Springfield, Massachusetts and added food to the menu. Within a decade, locations opened throughout western Massachusetts and Connecticut. In 1988 Donald N. Smith, the company's current CEO, purchased the company and a year later added an 's' to the name, making it 'Friendly's.'
In May 2000, Friendly's introduced a new food and dessert menu featuring colossal burgers, sandwich wraps, splits, sundaes and Cyclones. Friendly's produces 10 million snack cups and 230,000 gallons of fudge every year. In addition to its restaurants and cafes, Friendly's manufactures a complete line of frozen desserts.
About Perkins
In today’s market, the opportunity to buy a Perkins® restaurant franchise business couldn’t be better for experienced restaurateurs interested in aligning with a concept that has withstood the test of time. Now more than ever, restaurant customers are looking for value without sacrificing selection and taste. A top leader in the family restaurant dining segment since 1958, Perkins offers high quality, flavorful and affordable menu options for breakfast, lunch, and dinner and snack. With more than 440 units across the U.S. and Canada, the heritage of the Perkins brand and the ability to adapt to current consumer trends have placed it among the top performing companies in the family restaurant franchise segment.
It’s time to take a fresh look at Perkins Restaurants. Find out how you can own one of the best family restaurant franchises in the business, and deliver the Perkins experience to loyal diners, through single-unit operations and multi-unit ownership franchise opportunities. Perkins gives you the chance to bring comfort, value, and great taste to your community - not to mention solid growth potential to your own career in foodservice.
Perkins has a vision for the future, and wants you to be part of it: our goal is to continue to offer great food and memorable dining experiences to guests across the continent!