Keller Williams Realty vs Showhomes Home Staging Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Keller Williams Realty vs Showhomes Home Staging including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Keller Williams Realty Franchise
Showhomes Home Staging Franchise
Investment $183,447 - $336,495$85,650 - $164,500
Franchise Fee $35,000$49,900
Royalty Fee 6%10%
Advertising Fee 1,000/year2%
Year Founded 19831986
Year Franchised 19871994
Term Of Agreement 5 years-
Term Of Agreement 5 years-
Renewal Fee $2.5K-


Business Experience Requirements

 
Keller Williams Realty Franchise
Showhomes Home Staging Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
  • -

    Financing Options

     
    Keller Williams Realty Franchise
    Showhomes Home Staging Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoYes/Yes
    Start-up Costs No/NoNo/Yes
    Equipment No/NoNo/Yes
    Inventory No/NoNo/No
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support

     
    Keller Williams Realty Franchise
    Showhomes Home Staging Franchise
    Training Ongoing country-wideClassroom Training: 40 hours
    Support Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluationsPurchasing Co-ops Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform
    Marketing Regional advertisingCo-op Advertising Ad Templates National Media Social media SEO Website development Email marketing
    Operations 30% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 3 - 4

    Absentee ownership of franchise is allowed. (85% of current franchisees are owner/operators)

    -

    Expansion Plans

     
    Keller Williams Realty Franchise
    Showhomes Home Staging Franchise
    US Expansion -Yes
    Canada Expansion NoNo
    International Expansion YesNo

    Company Overviews

    About Keller Williams Realty

    As two young real estate agents working for what was then the largest real estate company in Austin, Texas, Gary Keller and Joe Williams believed that a company should work for its employees rather than the other way around. So the two men joined forces to found Keller Williams Realty in 1983. Four years later the partners began franchising. With offices throughout the country, Keller Williams encourages agents to recruit others into the company through profit-sharing.

    "Entrepreneur

    #47 in Franchise 500 for 2020.
    #107 in Franchise 500 for 2021.


    About Showhomes Home Staging

    Interested in home staging and want to own your own business?
     * Interested in joining a fun and exciting business you can be passionate about?
     * Like watching HGTV and are curious about this rapidly growing industry?
     * Interested in being able to utilize your creative abilities?
     * Looking to escape corporate America and work for yourself in a low cost home-based business? Then owning a Showhomes home staging franchise could be exactly what you have been searching for! Showhomes has been featured on: Oprah, CNN, FOX News, ABC, CBS, The Travel Channel, USA Today, The Wall Street Journal, The New York Times. The Showhomes concept is based on over two decades of market experience that helps you launch a viable business providing staging and home management services in an exclusive territory.
     * Showhomes contracts with owners of vacant homes to fully furnish the homes and contracts with a Home Manager to live in the home and keep it in show-to-sell condition until it sells.
     * Homeowners pay Showhomes franchisees a setup fee when the home is staged and a performance-based Success fee when and if the home sells.
     * Home Managers pay Showhomes franchisees monthly fees for the privilege of living in and enjoying upscale homes. The monthly fee is not shared with the homeowner and is far below the market rental rate for that home.
     Key Showhomes Franchise Advantages:
     * We're America's largest home staging company, recognized across the real estate industry as the leader in this category. This strong brand awareness, together with our powerful marketing strategy, generates a steady stream of leads.
     * We offer internal financing for qualified franchise prospects - keep your costs to start up low!
     * We offer world-class training and support for you and your entire office staff.
     * We provide you with a proven system for staging homes utilizing our unique model.

    Veteran Incentives  $2,500 off franchise fee