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Updated RecentlyKeller Williams Realty vs Realty ONE Group Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Keller Williams Realty vs Realty ONE Group including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $183,447 - $336,495 | $44,250 - $222,500 |
| Franchise Fee | $35,000 | $25,000 |
| Royalty Fee | 6% | 2% |
| Advertising Fee | 1,000/year | - |
| Year Founded | 1983 | 2005 |
| Year Franchised | 1987 | 2012 |
| Term Of Agreement | 5 years | - |
| Term Of Agreement | 5 years | - |
| Renewal Fee | $2.5K | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | Ongoing country-wide | On-The-Job Training 144 hours Classroom Training 28 hours Additional Training Affiliate coaching program, ongoing regional and virtual workshops |
| Support | Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Regional advertising | Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations |
30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 3 - 4
Absentee ownership of franchise is allowed. (85% of current franchisees are owner/operators) | Number of Employees Required to Run: 3 |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Keller Williams Realty
As two young real estate agents working for what was then the largest real estate company in Austin, Texas, Gary Keller and Joe Williams believed that a company should work for its employees rather than the other way around. So the two men joined forces to found Keller Williams Realty in 1983. Four years later the partners began franchising. With offices throughout the country, Keller Williams encourages agents to recruit others into the company through profit-sharing.
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#47 in Franchise 500 for 2020.
#107 in Franchise 500 for 2021.
About Realty ONE Group
Realty ONE is franchising across the nation, opening doors for entrepreneurs every day! Join us as we continue to paint the nation gold, shake the real estate industry to its core, and give you the tools to empower your business to take it to the next level.
Realty ONE Group is redefining the real estate industry by offering unmatched support, leading technology, a 100% commission model and an innovative COOLTURE. We are painting the globe gold and have expanded to more than 150+ locations in the world. We are on the search for the next Rockstar to join our ONE family!
Seeking new franchise units worldwide.
#92 in Franchise 500 for 2020.
#40 in Franchise 500 for 2021.