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Below is an in-depth analysis and side-by-side comparison of Merlin 200000 Mile Shops vs Indy Lube including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $183,600 - $315,900 | $250,000 - $450,000 |
Franchise Fee | $26,000 - $30,000 | $7,500 |
Royalty Fee | 4.9-6.9% | 5% |
Advertising Fee | - | 5% |
Year Founded | 1975 | 1986 |
Year Franchised | 1975 | 1989 |
Term Of Agreement | 20 years | 20 years +5-10 |
Term Of Agreement | 20 years | 20 years +5-10 |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | Headquarters 2-3 Weeks |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Central Data Processing: At Additional Cost Central Purchasing: At Additional Cost Field Operation Evaluation Field Training Initial Store Opening Inventory Control Franchisee Newsletter Regional or National Meetings 800 Telephone Hotline |
Marketing | Co-op advertising, Ad slicks, Regional advertising | - |
Operations |
8% of all franchisees own more than one unit Number of employees needed to run franchised unit: 5 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | No | - |
Merlin is an upscale "under the car" service opportunity which specializes in exhaust, brakes, ride control, suspension & steering, and oil/lubrication services. As a full service business format franchise, Merlin's provides a 90% turnkey state-of-the-art facility, comprehensive training, aggressive marketing programs, and ongoing support.
INDY LUBE oil change centers specialize in fluid maintenance of both passenger and light industrial vehicles. Each INDY LUBE facility is up-scale with a spacious reception room with television, wallpaper and courtesy phone. The INDY LUBE full-service oil change includes a 20-point safety and fluid check. Each center also has a point-of-sale computer system.