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Updated RecentlyFlowerama of America vs Flower Tent Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Flowerama of America vs Flower Tent including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $180,000 | $26,750 - $69,500 |
| Franchise Fee | $35,000 | $15,000 |
| Royalty Fee | 5% | 6% |
| Advertising Fee | - | - |
| Year Founded | 1966 | 1992 |
| Year Franchised | 1972 | 2009 |
| Term Of Agreement | 20 years | - |
| Term Of Agreement | 20 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | Flower Tent is seeking individual franchise partnerson throughout the United States as well as multi-unit development partners domestically and internationally. To be considered, individuals or partnerships must meet the following minimum criteria: *Demonstrated enthusiasm, drive, and passion *Management Experience *Love working with Retail *Minimum financial net worth of $25,000 |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | Continued field training & support | - |
| Support | Newsletter, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | *Real Estate and Site Selection *Pre-opening *Management Training *Vendors and Equipment *Opening Support *Information Technology *Marketing and Public Relations *Operations Support *Purchasing and Distribution |
| Marketing | Co-op advertising, Ad slicks | - |
| Operations |
18% of all franchisees own more than one unit Number of employees needed to run franchised unit: 8 - 10
Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Flowerama of America
Founded by Maurice Frink in 1967, Flowerama of America began franchising in 1972.
Flowerama is always focused on growing! Our comprehensive training
and support for franchise owners will get you started on the road to
success!
Flowerama of America, Inc., is a franchised retail floral and
gift shop featuring fresh cut flowers, floral arrangements, tropical
green and blooming plants, silk and dried floral products, bedding
plants, and other unique gift lines.
The philosophy of Flowerama of America is very simple: we provide
customers with the finest quality floral and gift products and services
at affordable prices.
Flowerama's franchise program operates under the concepts of
mass-merchandising, cash-and-carry sales, as well as leveraging the
latest technology in web sales. We work with you by assisting with
everything from site selection to merchandising and marketing. We are
here to support you, every step of the way along your journey to
becoming a franchise owner. You do not need floral knowledge to become a
successful Flowerama owner.
Our Flowerama franchised locations are a testimony to the
effectiveness of Flowerama's unique marketing/merchandising concept. Our
four principles will help guide your new business venture:
- High-Traffic, Free-Standing Locations
- Aggressive Mass-Merchandising Concept
- Quality Merchandise at Affordable Prices
- Superior Customer Service
About Flower Tent
The Flower Tent was founded by Mr. Tom Ansilio with the assistance and guidance
of his father in 1992 with a single location in Wyoming, PA. After having a profoundly
successful Easter with the first Flower Tent location, he decided to open a second location in Kingston, PA for the Mother's Day and Memorial Day seasons. In a very
short time, it was evident how much demand there was for the Flower Tent. Over the following year he opened up 11 locations and by 1995 Tom's brother, Tim, joined The Flower Tent and they continued to add locations every year. By the year 2008 The Flower Tent had 45 locations open in 13 counties throughout the state of Pennsylvania, and 1 location in New Jersey.
The Flower Tent's objective is to become the leader throughout the United States in the
seasonal retail flower business. -Supplying our stores with the best quality flowers and plants at the best prices. -Providing and selling happiness to our customers by helping them choose the best quality plants and flowers for their homes.-Helping our Partners and associates be successful in their business through
training and mentoring in all aspects of their business. -The Flower Tent began offering franchises in 2009 and in 2019 has 60 Franchisees and 9 corporate locations in operation. We look forward to working with you and maintaining a long and successful relationship that will benefit all. With our guidance, you will learn all the tools and steps necessary to become a successful part of The
Flower Tent family and launch your own business. At The Flower Tent "We don't just sell flowers, we sell happiness."
Giving back to the communities we are in, to help make the towns a more
beautiful place to live.
The total investment necessary to begin operation of your first Flower
Tent Business ranges from $62,100 to $89,600. This includes $49,500 that
must be paid to Flower Tent USA, Inc.
The total investment necessary to
begin operation of your second through sixth additional Flower Tent
Business ranges from $12,450 to $39,100. This includes $0 that must be
paid to Flower Tent USA, Inc.