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Updated RecentlyErik's DeliCafe vs Franktitude Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Erik's DeliCafe vs Franktitude including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $303,500 - $521,600 | $169,200 - $284,000 |
| Franchise Fee | $35,000 | $25,000 |
| Royalty Fee | 5% | 6% |
| Advertising Fee | - | 2% |
| Year Founded | 1973 | 2006 |
| Year Franchised | 1986 | 2006 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | No/Yes |
| Start-up Costs | No/No | No/Yes |
| Equipment | No/No | No/Yes |
| Inventory | No/No | No/Yes |
| Receivables | No/No | No/Yes |
| Payroll | No/No | No/Yes |
Training & Support |
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| Training | - | - |
| Support | Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | - |
| Marketing | Co-op advertising, Ad slicks | - |
| Operations |
78% of all franchisees own more than one unit Number of employees needed to run franchised unit: 16 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | Franktitude offers all of the services you expect from a top-tier franchise, from site assistance to training to ongoing support. Absentee ownership is allowed�our register system allows remote access so you can keep tabs on the restaurant via your Blackberry or PDA. Single and multiple unit development will be considered throughout the Southeastern U.S. |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Erik's DeliCafe
After receiving his bachelor's degree in business and marketing, Erik Johnson tried his hand at accounting, security, food service and real estate before purchasing a 600-square-foot store in Scotts Valley, California, back in 1973. With help from his family, Johnson founded Erik's Deli Cafe, a quick-service and catering restaurant that served sandwiches, salads, soups and baked goods.
Johnson expanded his chain throughout Northern California before selling the first franchise in 1986.
About Franktitude
A Different Kind of Eatery Franktitude is a top notch alternative to fast food and quicker and more affordable than fast casual. At Franktitude, customers choose among 50 toppings to pile on their choice of franks (100% beef, turkey or veggie), or sandwiches (ciabatta, panini, or wraps) or salad. At Franktitude, you can eat as healthy�or as hearty�as you want. The Franktitude footprint is small which makes for a lower investment than most other restaurant franchises. Little or no actual cooking takes place which means exceptionally easy day-to-day operations. And every single restaurant is guaranteed a protected area so you don't have to worry about competing with your own brand!