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Updated RecentlyErik's DeliCafe vs Big Town Hero Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Erik's DeliCafe vs Big Town Hero including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $303,500 - $521,600 | $73,550 - $245,200 |
| Franchise Fee | $35,000 | $20,000 |
| Royalty Fee | 5% | - |
| Advertising Fee | - | - |
| Year Founded | 1973 | 1982 |
| Year Franchised | 1986 | 1989 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | - |
| Support | Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | - |
| Marketing | Co-op advertising, Ad slicks | - |
| Operations |
78% of all franchisees own more than one unit Number of employees needed to run franchised unit: 16 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Erik's DeliCafe
After receiving his bachelor's degree in business and marketing, Erik Johnson tried his hand at accounting, security, food service and real estate before purchasing a 600-square-foot store in Scotts Valley, California, back in 1973. With help from his family, Johnson founded Erik's Deli Cafe, a quick-service and catering restaurant that served sandwiches, salads, soups and baked goods.
Johnson expanded his chain throughout Northern California before selling the first franchise in 1986.
About Big Town Hero
Our story begins in 1981: Big Town Hero was then just a twinkle in the eye of a young college student. His
idea: to provide a healthy, better-tasting alternative to fast-food
restaurants - a sandwich shop that served great food with great service
to match.
Our founder created his experience in the sandwich business in the
college town of Corvallis, Oregon. His unique, fresh sandwiches on
homemade bread were an immediate success, and the Big Town legend was
born (Campus Hero back then).
Today, Big Town Hero is a culinary destination throughout the western
United States; each store features an on-site bakery where we prepare
our fabulous, famous bread efficiently from scratch daily. Our stores
are growing as fast as our reputation: The Ultimate Sandwich is back and
better than ever!
Through our growth and expansion, one thing will always remain unchanged - our unwavering commitment to fresh quality and legendary service.