Erik's DeliCafe vs Marcellos Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Erik's DeliCafe vs Marcellos including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Erik's DeliCafe Franchise
Marcellos Franchise
Investment $303,500 - $521,600$350,000 - $1,000,000
Franchise Fee $35,000$25,000
Royalty Fee 5%5%
Advertising Fee --
Year Founded 19731998
Year Franchised 19861998
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee --


Business Experience Requirements
 
Erik's DeliCafe Franchise
Marcellos Franchise
Experience
  • Industry experience
  • General business experience
    		• -

    Financing Options
     
    Erik's DeliCafe Franchise
    Marcellos Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/-
    Start-up Costs No/No-/-
    Equipment No/No-/-
    Inventory No/No-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support
     
    Erik's DeliCafe Franchise
    Marcellos Franchise
    Training --
    Support Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations-
    Marketing Co-op advertising, Ad slicks-
    Operations 78% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 16

    Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    Erik's DeliCafe Franchise
    Marcellos Franchise
    US Expansion Yes-
    Canada Expansion No-
    International Expansion No-

    Company Overviews

    About Erik's DeliCafe

    After receiving his bachelor's degree in business and marketing, Erik Johnson tried his hand at accounting, security, food service and real estate before purchasing a 600-square-foot store in Scotts Valley, California, back in 1973. With help from his family, Johnson founded Erik's Deli Cafe, a quick-service and catering restaurant that served sandwiches, salads, soups and baked goods.

    Johnson expanded his chain throughout Northern California before selling the first franchise in 1986.

    About Marcellos

    One of the primary reasons why you should consider owning a Marcellos franchise is that it can offer you the opportunity to go into business for yourself with a much better chance of success than you would have if starting a new business from scratch. Besides the financial reward of operating a Marcello’s Franchise,
    Franchisees also benefit from being in control of their own success, control of their schedule, having time for family and personal interests and becoming a Business Leader in their community. Other benefits of owning a Marcellos franchise include a proven business model and brand, training and management assistance, location and site assistance, marketing assistance and much more.