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Updated RecentlyCheckers Drive-In vs Mooyah Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Checkers Drive-In vs Mooyah including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $259,000 - $1,431,000 | $403,750 - $639,100 |
| Franchise Fee | $30,000 | $40,000 |
| Royalty Fee | 4% | 6% |
| Advertising Fee | 4.5% | 3% |
| Year Founded | 1986 | 2007 |
| Year Franchised | 1989 | 2007 |
| Term Of Agreement | 20 years | 10 years+5+5 |
| Term Of Agreement | 20 years | 10 years+5+5 |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | The desire to be part of an exciting franchise opportunity with an emerging fast casual restaurant concept. Prefer multi-unit restaurant operations and/or development experience. The ability to deliver a superlative Guest experience while maintaining a dedication to develop strong ties to the community. A passion for and dedication to operations excellence. The ability to create and manage an organization that effectively recruits, trains, retains, and motivates people. Clear understanding of the markets that you would be developing. Adequate capitalization to meet your development commitment of one or more MOOYAH Burgers & Fries restaurant. MOOYAH requires you to have a minimum net worth of approximately $500,000. And minimum liquid cash of approximately $200,000. | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 160-220 hours Classroom Training: 32-40 hours Additional Training: In training restaurant | Available at headquarters: 2 weeks. |
| Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection | Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives, |
| Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | Co-op advertising, Ad slicks, National media, Regional advertising |
| Operations | - | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | Yes | Yes |
Company Overviews
About Checkers Drive-In
Checkers Drive-In Restaurants, Inc. is the largest double drive-thru restaurant chain in the United States. Checkers develops, produces, owns, operates, and franchises quick service “double drive-thru” restaurants under the two brand names “Checkers" and “Rally’s Hamburgers". The restaurants are designed to provide fast and efficient automobile-oriented service and appeal to guests of all ages. The double drive-thru concept allows Checkers' and Rally’s Hamburgers to capitalize on the fact that approximately fifty percent of all quick-service food business is drive-thru. Guests can also enjoy a 1950’s flashback with walk-up ordering and outdoor dining in the outside picnic area at most locations.
The total investment necessary to begin operation of a Checkers
Restaurant (excluding real estate and related
costs) is: $780,000 to $1,431,000 for a new modular design single
drive-thru restaurant; $320,500 to $787,000 for a site built, conversion
or used modular drive-thru restaurant; $259,700 to $648,000 for an
endcap strip-center and gas/convenience restaurant; and $254,000 to
$514,000 for a Non-Traditional, Walmart or in-line restaurant in a
high-density market. This includes $10,000 to $50,000 that must be paid
to the franchisor or an affiliate, plus $10,000 for each additional
restaurant that you agree to develop under a development agreement.
Veteran Incentives Franchise fee waived
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#11 in Gator's Top franchises.
In Franchise Business Reviews Top 200.
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#76 on Franchise Rankings.com
#198 in Franchise 500 for 2020.
#162 in Franchise 500 for 2021.
About Mooyah
MOOYAH...a distinctive new opportunity.
One of the first things people say is "What is a MOOYAH?" Rich Hicks and Todd Istre, co-founders of MOOYAH, have the answer -"Just Burgers. Just Fries. Just Better." Simply put, MOOYAH is dedicated to serving the best burgers and fries you have ever tasted.
MOOYAH is built to be a leading force in the "fast casual" dining industry. The restaurant has a clean, crisp and cool atmosphere with excellent Guest service and a contagious amount of energy. Plus, the restaurant's menu board is as simple as it gets, offering only burgers, fries, and to satisfy the occasional sweet tooth, thick and frosty shakes. Every MOOYAH hamburger is made to order with 100 percent fresh America beef and daily baked buns. From the moment Guests enter the door, their five senses are overwhelmed with the "MOOYAH" experience.
With such a simple and exciting restaurant concept, the founders decided to make the business side of MOOYAH just as attractive. By thinking through everything from the broad appeal of hamburgers and simplicity of operations to real estate availability, MOOYAH is creating positive relationships between its key stakeholders, franchisees and employees. MOOYAH is always searching for new, well-qualified franchisees who share its passion for serving Guests the greatest hamburger and french fry they have ever tasted.
Come indulge in the MOOYAH experience.
#92 in Gator's Top franchises.