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Below is an in-depth analysis and side-by-side comparison of The Whole Child Learning Company vs Kids 'R' Kids including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $32,600 - $38,800 | $4,401,000 - $5,701,000 |
Franchise Fee | $17,500 | $115,000 |
Royalty Fee | 7% | 6% |
Advertising Fee | 1% | 1% |
Year Founded | 1996 | 1985 |
Year Franchised | 1999 | 1988 |
Term Of Agreement | 5 years | 25 years + 10 |
Term Of Agreement | 5 years | 25 years + 10 |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | Interested candidates should have a minimum net worth of $750,000 and liquid assets of at least $300,000 |
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Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | Yes/No | No/No |
Start-up Costs | Yes/No | No/No |
Equipment | Yes/No | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | - | Kids 'R' Kids Learning Academy's Operations and Support Team provides ongoing support for its franchisees and their businesses. Each franchised location has an assigned Operations Consultant to work directly with the franchise owner and act as the primary contact to assist with his or her needs. Thorough Training: Phase I - Business start-up training held at Support Center in Duluth, Georgia Phase II - Day-to-day Operations Training Class Phase III - Key Personnel training- Held on-site prior to opening |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations | The Operations & Support team is committed to providing support within the following departments: marketing, curriculum and instruction, administration, as well as state and federal government relations. |
Marketing | Co-op advertising, Regional advertising | -Initial marketing plan -Pre-opening through Grand opening -Local marketing plan to acquire and retain customers -Social Media and Digital marketing program -Website -Customized local content -Public Relations -Brand and Local PR |
Operations |
Franchise can be run from home. 0% of all franchisees own more than one unit Number of employees needed to run franchised unit: 1 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | No |
International Expansion | Yes | Yes |
Noticing a lack of quality computer education programs for children, husband and wife Matt and Lindsay Barron founded The Whole Child Learning Co. in San Marcos, Texas, in 1996. Combining Lindsay's teaching experience with Matt's sales and marketing experience, they sold their computer education service to preschools, day-care centers and after-school programs.
In 1997, they changed the company's name to The Whole Child Learning Co. to reflect its expanded curriculum, including martial arts and physical movement classes. The company began franchising in 1999.
Seeking new franchisees in the following regions: U.S.A., Asia, Australia/New Zealand, Middle East, Europe (Eastern), Europe (Western), Central America, Canada, South America, Mexico