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Below is an in-depth analysis and side-by-side comparison of MaggieMoo's Ice Cream & Treatery vs Lovin' Spoons including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $225,000 - $375,000 | $385,000 - $493,000 |
Franchise Fee | $33,000 | $25,000 |
Royalty Fee | 6% | 6% |
Advertising Fee | - | - |
Year Founded | 1996 | 2010 |
Year Franchised | 1997 | 2011 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $5K | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | In addition to intensive classroom instruction, you'll also get hands-on training in working stores to learn the Lovin' Spoons systems and operating procedures. |
Support | Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | *Site review and selection *Demographics studies *Prototype construction plans and store design guidance. Operations Support Our detailed training will help you feel comfortable with managing your staff, financials and in-store technology, and our confidential comprehensive operations manual will be a useful day-to-day reference guide. Vendor Relationships We'll help you take advantage of our special relationships with equipment, food, paper goods and other key vendors and suppliers. Marketing Support From your frozen yogurt franchise Grand Opening celebration to ongoing promotional ideas and programs throughout the year, Lovin' Spoons features a proven marketing approach including detailed marketing manuals and strategies, social media campaigns, a custom web page for your store and access to our marketing experts. Online Franchise Resources Our user-friendly online franchise portal will provide you with easy access to branded materials, signage, updated manuals and more. You can also quickly communicate with Lovin' Spoons corporate leadership through contact forms and collaborate with other franchisees in an online forum. |
Marketing | Co-op advertising, Ad slicks | - |
Operations |
International franchisees required to buy multiple units/master licenses; 65% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | Yes | - |
We are currently expanding nationwide, but have approved sites and immediate opportunities in the following areas of the country: Cincinnati, OH Simpsonsville, SC Charleston, SC Oklahoma City, OK Boise, ID NY Metro Northern Virginia Topeka, KS Call 1-800-524-6444 for more information about these areas.
When we began the journey that led to the founding of Lovin' Spoons, we were committed to a simple vision: provide the very best frozen yogurt and toppings available and pair them with a unique atmosphere that generates excitement. Prior to starting the company, we spent a year in yogurt shops across the country, equipping ourselves with the best practices that would ultimately become the foundation of our successful concept. With the groovy decade of the 1970′s near and dear to our heart, we knew this exciting era could be the natural inspiration for our unique and expressive brand and in-store experience. Our hometown of Savannah, GA, was a natural place to bring Lovin' Spoons to life, and the award-winning stores have been embraced by customers and the community beyond our wildest dreams. Unlike typical cookie cutter yogurt stores, our loyal guests have frequently noted that Lovin' Spoons stores truly have a soul. This is the ultimate compliment, and is a clear differentiator in the market. Our concept was built from the ground up to be a growing frozen yogurt franchise, and we are prepared to equip you with the tools and support you need to bring the Lovin' to your community. Join us as we look to expand the unique Lovin' Spoons frozen yogurt experience to customers across the country. We are eagerly seeking passionate and enthusiastic franchisees to join this groovy ride! Honorably discharged veterans receive $10,000 off of initial franchise fee of $25K.