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Below is an in-depth analysis and side-by-side comparison of Our Town America vs Homes & Land Magazine including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $63,300 - $86,250 | $45,500 - $114,000 |
Franchise Fee | $47,500 | $27,000 |
Royalty Fee | 5% | 10.5% |
Advertising Fee | up to 1% | - |
Year Founded | 1972 | 1973 |
Year Franchised | 2004 | 1984 |
Term Of Agreement | 10 years | 10 years |
Term Of Agreement | 10 years | 10 years |
Renewal Fee | - | 5000 |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/Yes |
Start-up Costs | No/No | No/No |
Equipment | No/No | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | On-The-Job Training: 40 hours Classroom Training: 40 hours Additional Training: At designated location | - |
Support | Newsletter Meetings/Conventions Toll-Free Line Online Support Field Operations Proprietary Software Franchisee Intranet Platform | - |
Marketing | Social media Email marketing Loyalty program/app | - |
Operations |
Franchise can be run from home.
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) Number of Employees Required to Run: 1 | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | No |
International Expansion | No | No |
Join Our Winning Team!
For almost a decade, Our Town America has been a growing franchise organization that is now in the top 50 list for franchisee satisfaction according to Franchise Business Review. At Our Town America, we build business relationships with the best small businesses in the country. A franchisee is a person or group of individuals that is part of the Our Town America family. Located throughout the United States, they operate as an extension of our corporate office. Their goals are parallel to ours: help new movers adjust and feel welcomed into their community, and help local businesses gain new loyal and long-term customers every month.
Imagine an opportunity where the only thing holding you back is drive
and know-how. What if your potential earnings were tied directly to hard
work and your business acumen? Homes & Land gives you the
opportunity to own a business that is diverse enough for you to find
your niche in the day-to-day, yet simple enough to operate with limited
manpower and low overhead that yields significant gains. Whether you are
a seasoned sales superstar, a marketing guru, or even an operations
mastermind this opportunity will give you the personal freedom to reach
your full potential.