Our Town America vs Welcomemat Services Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Our Town America vs Welcomemat Services including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
	Our Town America Franchise	Welcomemat Services Franchise
Investment	$63,300 - $86,250	$60,960 - $89,710
Franchise Fee	$47,500	$47,000
Royalty Fee	5%	6%
Advertising Fee	up to 1%	2%
Year Founded	1972	2003
Year Franchised	2004	2010
Term Of Agreement	10 years	7Years+5+5+5
Term Of Agreement	10 years	7Years+5+5+5
Renewal Fee	-	-
Business Experience Requirements
	Our Town America Franchise	Welcomemat Services Franchise
Experience	Industry experience General business experience Marketing skills	-
Financing Options
	Our Town America Franchise	Welcomemat Services Franchise
	In-House/3rd Party	In-House/3rd Party
Franchise Fees	No/No	-/Yes
Start-up Costs	No/No	-/Yes
Equipment	No/No	-/Yes
Inventory	No/No	-/Yes
Receivables	No/No	-/Yes
Payroll	No/No	-/Yes
Training & Support
	Our Town America Franchise	Welcomemat Services Franchise
Training	On-The-Job Training: 40 hours Classroom Training: 40 hours Additional Training: At designated location	As with any good business model, an in depth training program is critical. The Welcomemat Services' training program has been designed by Welcomemat Services sales professionals and is based on 8 years of direct "field" selling and customer feedback. The Welcomemat Services in-depth training platform includes: An online-initial home study course Access to an online training portal for continuing education Up to one week of training at our corporate support center A step-by-step sales process Ample coverage of proper sales techniques designed to help you rapidly build a client base Our exclusive software selling platform, already pre-populated with targeted prospects within your territory Access to a copy of our confidential operations manual to help you run your business properly on a day-to-day basis. On-The-Job Training: 16 hours Classroom Training: 40 hours Additional Training: Home study course
Support	Newsletter Meetings/Conventions Toll-Free Line Online Support Field Operations Proprietary Software Franchisee Intranet Platform	The Welcomemat Services support platform was built by sales professionals for sales professionals. Great sales professionals prefer selling and customer interaction over back-office and administrative work. It is for that reason that Welcomemat Services has built a comprehensive and highly sophisticated support platform that's simple to use. The Welcomemat Services team's expertise and understanding in technology, software and sales allowed us to construct a training and support platform that: -Supports business ownership opportunities focused on revenue generation -Allows sales professionals to spend the majority of their time on selling and growing customer relationships -Allows simple access to online order, billing, and CRM software -Creates a simplified selling opportunity with recurring revenues -Provides access to integrated, patent-pending technologies for local marketing -Provides access to Welcomemat Services trademarks -Creates an incredible business opportunity for sales minded individuals Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Proprietary Software Franchisee Intranet Platform
Marketing	Social media Email marketing Loyalty program/app	Ad Templates Social media SEO Website development Email marketing Loyalty program/app
Operations	Franchise can be run from home. Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) Number of Employees Required to Run: 1	Absentee Ownership Allowed
Expansion Plans
	Our Town America Franchise	Welcomemat Services Franchise
US Expansion	Yes	Yes
Canada Expansion	No	-
International Expansion	No	-

Company Overviews

About Our Town America

Join Our Winning Team! For almost a decade, Our Town America has been a growing franchise organization that is now in the top 50 list for franchisee satisfaction according to Franchise Business Review. At Our Town America, we build business relationships with the best small businesses in the country. A franchisee is a person or group of individuals that is part of the Our Town America family. Located throughout the United States, they operate as an extension of our corporate office. Their goals are parallel to ours: help new movers adjust and feel welcomed into their community, and help local businesses gain new loyal and long-term customers every month.

About Welcomemat Services

The next revolution in local marketing is different from online group deal buying, coupons or online discounts --- join the revolution!
Welcomemat Services has been a force in the local loyalty marketing space since 2003. Recognized by dozens of local, regional and vertical publications and media outlets for its success in helping small businesses grow loyal customers, Welcomemat Services differentiates itself through its combined digital, print and online marketing solution. The desire to build a network of successful Welcomemat Services business owners who share the same vision and passion as the Welcomemat Services founders and employees is strengthened by: 
- A tested business model currently serving many local, regional and national brands ranging from Coca-Cola to Chick-fil-a, Ace Hardware, and many more.
-A management team with over 60 years of experience in sales, digital technology, local marketing, print, franchising and enterprise software.
-Unmatched Patent-Pending software and technology platforms designed for local businesses
-A CEO that has been nominated for Ernst and Young's Entreprenuer of the Year - an award honoring outstanding successful and growing businesses.
-And the Business Journal's 40 under 40.
-A company that has been recognized by the Stevie Awards for Most Innovative Company

 Make an exciting career move.... Roll out the welcome mat to your future.

Veteran Incentives  7% off franchise fee