Bruegger's vs Dreamy Donuts Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Bruegger's vs Dreamy Donuts including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Bruegger's Franchise
Dreamy Donuts Franchise
Investment $389,600 - $591,600$300,000 - $400,000
Franchise Fee $30,000$60,000
Royalty Fee 5%7%
Advertising Fee -3%
Year Founded 1983-
Year Franchised 1993-
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee 25% of then-current franchise fee-


Business Experience Requirements
 
Bruegger's Franchise
Dreamy Donuts Franchise
Experience
  • Industry experience
    		• Whilst experience in the food retail industry will be looked upon favourably, formal experience is not always necessary, as our comprehensive training program is designed to prepare you for running the business operation. What matters most to us; is that our franchisees share the same passion and enthusiasm for the Dreamy Donuts business that we do.

    Financing Options
     
    Bruegger's Franchise
    Dreamy Donuts Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/-
    Start-up Costs No/No-/-
    Equipment No/No-/-
    Inventory No/No-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support
     
    Bruegger's Franchise
    Dreamy Donuts Franchise
    Training --
    Support Grand opening, Field operations/evaluations-
    Marketing Ad slicks, Regional advertising-
    Operations Franchisees required to buy multiple units/master licenses; 95% of all franchisees own more than one unit

    Absentee ownership of franchise is allowed. (66% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    Bruegger's Franchise
    Dreamy Donuts Franchise
    US Expansion Yes-
    Canada Expansion No-
    International Expansion No-

    Company Overviews

    About Bruegger's

    When Nord Brue and Mike Dressell started Bruegger's in 1983, they actually founded the retail bagel concept. Up until that point, bagels were considered mostly an ethnic food and were not known much outside of New York. At that time, less than one-third of Americans had ever tasted a bagel. From their home base in Burlington, Vermont, Brue and Dressell pioneered a new concept that expanded the traditional bagel bakery into a quick service bakery with premium specialty cream cheeses, custom-made sandwiches, signature soups and exceptional coffee. They worked with a professional bagel baker from New York City for 2 1/2 years to perfect their recipe and baking process. In 2004, Bruegger's welcomed new ownership and expanded beyond bagels into breads, wraps and other lunchtime menu items, and began updating bakeries to reflect the welcoming feel of a New England farmhouse-inspired bakery-cafe that Bruegger's has evolved into. Today, almost 40 years after the first Bruegger's opened in Troy, New York, there are almost 300 Bruegger's locations throughout the U.S., with more on the way.

    About Dreamy Donuts

    Since 2006, The Dreamy Donuts business is a premium donut and coffee franchise operation with stores in Australia and New Zealand and with a view to the world. We take pride in using the finest ingredients throughout our entire Dreamy Donuts range to make sure we are able to create what we consider to be the best tasting donuts possible. We also have our own premium Dreamy Donuts blend of coffee, delicious cold beverages and can provide donut cakes for special occasions. There are two things that we never compromise on; quality product and exceptional customer service standards. The Dreamy Donuts business has become a fast growing franchise in a relative short time. This is not surprising given the demand for our gourmet donut flavours, high quality product and dedication to great customer service. Our success can also be attributed to the hard work and dedication of the 'Dream Team', made up of our staff, our franchisees and their team members.
    All Dreamy Donuts franchisees have access to a complete franchise system which comprises site selection, development, fit out and training combined with ongoing management, marketing, operational and other support. The future looks bright for the Dreamy Donuts business as we grow within Australia and overseas.
    As of 2015, Dreamy Donuts had 15 stores throughout Australia and New Zealand.