Bad Ass Coffee Company vs The Coffee Beanery Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Bad Ass Coffee Company vs The Coffee Beanery including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Bad Ass Coffee Company Franchise
The Coffee Beanery Franchise
Investment $304,500 - $620,000$112,500 - $496,100
Franchise Fee $35,000$15,000
Royalty Fee 6%4%
Advertising Fee 2%2%
Year Founded 19911976
Year Franchised 19981985
Term Of Agreement 5 years10-20 years
Term Of Agreement 5 years10-20 years
Renewal Fee $2.5K25% of initial fee


Business Experience Requirements

 
Bad Ass Coffee Company Franchise
The Coffee Beanery Franchise
Experience -
  • General business experience
  • Retail experience

  • Financing Options

     
    Bad Ass Coffee Company Franchise
    The Coffee Beanery Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoNo/No
    Start-up Costs No/YesNo/No
    Equipment No/YesNo/Yes
    Inventory No/YesNo/Yes
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support

     
    Bad Ass Coffee Company Franchise
    The Coffee Beanery Franchise
    Training --
    Support Newsletter, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperativesNewsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
    Marketing Co-op advertising, Ad slicks, Regional advertisingCo-op advertising, Ad slicks, National media
    Operations International franchisees required to buy multiple units/master licenses; 50% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 10

    Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)

    International franchisees required to buy multiple units/master licenses; 30% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 14 - 17

    Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)


    Expansion Plans

     
    Bad Ass Coffee Company Franchise
    The Coffee Beanery Franchise
    US Expansion -Yes
    Canada Expansion NoNo
    International Expansion YesYes

    Company Overviews

    About Bad Ass Coffee Company

    In 1989, Bad Ass Coffee of Hawaii was born on the Big Island of Hawaii with a goal of sharing American-grown, premium Hawaiian coffee from Kauai, Oahu, Maui, Moloka‘i, Kona and Ka’u with coffee lovers everywhere.

    It didn’t take long for the legend of Bad Ass Coffee of Hawaii to reach the mainland as tourists began to bring their new favorite coffee, hats and t-shirts home and spread the word about their Hawaiian Bad Ass experience. A new legend was born!


    In 1995, B.J. Bilanzich was so taken by the playfulness of the brand, that upon arrival to Salt Lake City, she and her husband began to open stores in Utah and eventually purchased Bad Ass Coffee of Hawaii and began franchising on the mainland.

    Today, Bad Ass Coffee of Hawaii continues to serve premium Hawaiian and other top international coffees with a kick �" but Bad Ass Coffee franchises don’t stop there. We also serve popular blended drinks, teas, food and branded merchandise with exceptional service through 24 stores in the U.S., US Virgin Islands and Japan.

    The Bad Ass Coffee Company serves only the finest, American-grown, gourmet, whole bean Kona, and Hawaiian coffee available on the market today. Our Signature Blend marries 10% Hawaiian coffee and coffees from around the world to offer our customers many different flavor profiles. Both our brand and our product are strong sellers with a growing and expanding base of repeat core customers. When you invest in the Bad Ass Coffee Company franchise, you're getting far more than just a store location. We can provide you and your new business with a full range of support services to help you get your business up and running and on the road to success quicker and easier than ever before. From assistance with the primary planning stages and location selection of your store, providing access to excellent marketing information and support, as well as access to our expert interior design and installation teams, to helpful opening day assistance and beyond, we'll be there for you.

    About The Coffee Beanery

    With help from her husband, Julius, JoAnne Shaw decided to take a chance. In 1976 she opened The Coffee Beanery, a specialty coffee shop, in Dearborn, Michigan. The company began franchising in 1985. The Coffee Beanery offers streetfront café franchises, as well as locations in malls, airports, office buildings, hospitals and college campuses across the United States. In 1998 the company opened its first international location in Guam and now offers master franchises in China, Korea and the Middle East.

    The total investment necessary to begin operation of a Traditional Store without Food Store Model ranges from $260,000 to $476,100, which includes $25,000 to $31,500 that must be paid to the franchisor or its affiliates.
    The total investment necessary to begin operation of a Traditional Store with Food Store Model ranges from $260,000 to $496,100, which includes $25,000 to $31,500 that must be paid to the franchisor or its affiliates.
    The total investment necessary to begin operation of a Kiosk Store Model ranges from $185,000 to $369,100, which includes $25,000 to $31,500 that must be paid to the franchisor or its affiliates.
    The total investment necessary to begin operation of a Co-Branded Store Model ranges from $140,000 to $339,100, which includes $25,000 to $31,500 that must be paid to the franchisor or its affiliates.
    The total investment necessary to begin operation of a Conversion Store Model ranges from $112,500 to $351,600, which includes $17,500 and $24,000 that must be paid to the franchisor or its affiliates.