Bad Ass Coffee Company vs Biggby Coffee Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Bad Ass Coffee Company vs Biggby Coffee including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
	Bad Ass Coffee Company Franchise	Biggby Coffee Franchise
Investment	$304,500 - $620,000	$189,550 - $378,600
Franchise Fee	$35,000	$20,000
Royalty Fee	6%	6%
Advertising Fee	2%	3%
Year Founded	1991	1994
Year Franchised	1998	1999
Term Of Agreement	5 years	10 years
Term Of Agreement	5 years	10 years
Renewal Fee	$2.5K	$3000
Business Experience Requirements
	Bad Ass Coffee Company Franchise	Biggby Coffee Franchise
Experience	-	-
Financing Options
	Bad Ass Coffee Company Franchise	Biggby Coffee Franchise
	In-House/3rd Party	In-House/3rd Party
Franchise Fees	No/No	-/-
Start-up Costs	No/Yes	-/-
Equipment	No/Yes	-/-
Inventory	No/Yes	-/-
Receivables	No/No	-/-
Payroll	No/No	-/-
Training & Support
	Bad Ass Coffee Company Franchise	Biggby Coffee Franchise
Training	-	As a new franchisee, you will participate in one of the most comprehensive training programs in the industry. You will start by attending 3 weeks of comprehensive classroom training that covers coffee and tea, our menu, managing a successful cafe, human resources, and much more. Upon completion, you'll spend an additional 3 weeks in your market (whenever possible) working directly in a cafe. Prior to opening your doors, we will help train your staff and assist you in all aspects of opening your store. On-The-Job Training: 144 hours Classroom Training: 86 hours Additional Training: On-the-job training
Support	Newsletter, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives	All throughout the franchise process, you will have the ongoing support and expertise of our staff. This comes in many forms of assistance: site selection, lease negotiation, business plan format and wording, build out and equipment recommendations, etc...Once open, you then have access to numerous support programs ranging from quarterly visits, mystery shops, customer surveys, our Franchise Resource Center and many other things, including ongoing contact with our staff and support team. Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform
Marketing	Co-op advertising, Ad slicks, Regional advertising	BIGGBY COFFEE has an annual promotions calendar for in-store marketing of beverages, food items and merchandise - all designed to grab your customer's attention. BIGGBY also designs and develops advertising materials for direct mail, billboards and print media, as well as radio commercials. BIGGBY's Marketing Department is also available to answer questions, assist you through your Grand Opening and help design and develop custom programs to expand your customer base and increase your sales. Co-op Advertising Ad Templates Regional Advertising Social media Email marketing Loyalty program/app
Operations	International franchisees required to buy multiple units/master licenses; 50% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)	Absentee Ownership Allowed Number of Employees Required to Run: 15
Expansion Plans
	Bad Ass Coffee Company Franchise	Biggby Coffee Franchise
US Expansion	-	-
Canada Expansion	No	-
International Expansion	Yes	-

Company Overviews

About Bad Ass Coffee Company

In 1995, B.J. Bilanzich was so taken by the playfulness of the brand, that upon arrival to Salt Lake City, she and her husband began to open stores in Utah and eventually purchased Bad Ass Coffee of Hawaii and began franchising on the mainland.

Today, Bad Ass Coffee of Hawaii continues to serve premium Hawaiian and other top international coffees with a kick �" but Bad Ass Coffee franchises don’t stop there. We also serve popular blended drinks, teas, food and branded merchandise with exceptional service through 24 stores in the U.S., US Virgin Islands and Japan.

The Bad Ass Coffee Company serves only the finest, American-grown, gourmet, whole bean Kona, and Hawaiian coffee available on the market today. Our Signature Blend marries 10% Hawaiian coffee and coffees from around the world to offer our customers many different flavor profiles. Both our brand and our product are strong sellers with a growing and expanding base of repeat core customers. When you invest in the Bad Ass Coffee Company franchise, you're getting far more than just a store location. We can provide you and your new business with a full range of support services to help you get your business up and running and on the road to success quicker and easier than ever before. From assistance with the primary planning stages and location selection of your store, providing access to excellent marketing information and support, as well as access to our expert interior design and installation teams, to helpful opening day assistance and beyond, we'll be there for you.

About Biggby Coffee

So, what do you want to B? Some people believe the answer to that question is not to be found in a single career choice. Their response to that question might be something like: I want to be a person with the courage to follow my dreams. I want to own my own business and be my own boss. I want to bring some happiness into the world. If you answer in a similar fashion, then landing on this page is no accident. For you, life is a work in progress; a regular exploration of new opportunities; a world filled with possibility. You believe in the power of hard work, persistence, and dreams. The personal and professional evolution of entrepreneurial people is so cool. They are the rare people on the planet who embrace this fundamental truth: You can B whatever you want to B If you'd like to B part of a growing and innovative industry, in a culture of energy and fun, look no further than BIGGBY Coffee, formerly known as Beaner's Coffee. You're in the right place.

Seeking new franchisees in Alabama, Florida, Georgia, Illinois, Indiana, Michigan, North Carolina, Ohio, South Carolina, Texas, Wisconsin and Asia