Bad Ass Coffee Company vs All The Perks Coffee Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Bad Ass Coffee Company vs All The Perks Coffee including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
	Bad Ass Coffee Company Franchise	All The Perks Coffee Franchise
Investment	$304,500 - $620,000	$50,000 - $250,000
Franchise Fee	$35,000	N/A
Royalty Fee	6%	$175/month
Advertising Fee	2%	-
Year Founded	1991	-
Year Franchised	1998	-
Term Of Agreement	5 years	-
Term Of Agreement	5 years	-
Renewal Fee	$2.5K	-
Business Experience Requirements
	Bad Ass Coffee Company Franchise	All The Perks Coffee Franchise
Experience	-	-
Financing Options
	Bad Ass Coffee Company Franchise	All The Perks Coffee Franchise
	In-House/3rd Party	In-House/3rd Party
Franchise Fees	No/No	-/-
Start-up Costs	No/Yes	-/-
Equipment	No/Yes	-/-
Inventory	No/Yes	-/-
Receivables	No/No	-/-
Payroll	No/No	-/-
Training & Support
	Bad Ass Coffee Company Franchise	All The Perks Coffee Franchise
Training	-	7 days of intense training. Each new licensee is required to attend a 2 day coffee knowledge program at our roasting facility in Cleveland, OH. You may bring up to 4 others to this 2-day training. The 2-day program covers roasting techniques and proprietary blends, equipment operation and maintenance, and other product knowledge. In the week prior to your opening our trainers will spend 5 days with you and your staff providing hands-on training on procedures that range from drink preparation to machine maintenance, and customer service to inventory control.
Support	Newsletter, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives	ALL THE PERKS ESPRESSO CAF� has developed systems and operating procedures that are designed to guide you in the operation of your coffee business. Our on-going support will assist you to maintain a high standard of quality and uniformity important to grow and maintain your client base. You will also receive an ALL THE PERKS Operations Manual and CD."
Marketing	Co-op advertising, Ad slicks, Regional advertising	-
Operations	International franchisees required to buy multiple units/master licenses; 50% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)	-
Expansion Plans
	Bad Ass Coffee Company Franchise	All The Perks Coffee Franchise
US Expansion	-	-
Canada Expansion	No	-
International Expansion	Yes	-

Company Overviews

About Bad Ass Coffee Company

In 1995, B.J. Bilanzich was so taken by the playfulness of the brand, that upon arrival to Salt Lake City, she and her husband began to open stores in Utah and eventually purchased Bad Ass Coffee of Hawaii and began franchising on the mainland.

Today, Bad Ass Coffee of Hawaii continues to serve premium Hawaiian and other top international coffees with a kick �" but Bad Ass Coffee franchises don’t stop there. We also serve popular blended drinks, teas, food and branded merchandise with exceptional service through 24 stores in the U.S., US Virgin Islands and Japan.

The Bad Ass Coffee Company serves only the finest, American-grown, gourmet, whole bean Kona, and Hawaiian coffee available on the market today. Our Signature Blend marries 10% Hawaiian coffee and coffees from around the world to offer our customers many different flavor profiles. Both our brand and our product are strong sellers with a growing and expanding base of repeat core customers. When you invest in the Bad Ass Coffee Company franchise, you're getting far more than just a store location. We can provide you and your new business with a full range of support services to help you get your business up and running and on the road to success quicker and easier than ever before. From assistance with the primary planning stages and location selection of your store, providing access to excellent marketing information and support, as well as access to our expert interior design and installation teams, to helpful opening day assistance and beyond, we'll be there for you.

About All The Perks Coffee

THIS IS A BUSINESS OPPORTUNITY THIS IS NOT A FRANCHISE

 At All The Perks we're committed to supporting independent coffeehouses. We offer our strong branding concepts and still allow for a store's individual identity. Our combined experience of 70 + years has been providing comprehensive design assistance for 32 years to those opening a cafe or coffee shop. Our goal is to create the most functional and efficient floor plan for your new cafe saving you both time and money along the way. Our services provide all aspects of design & layout as well as sourcing and installation of all equipment, cabinetry & signage, menu planning, food service purveyors and barista training.

We offer:
* Standard Espresso Cafe
* Carts & Kiosks
* Double Drive Thrus
* Area Developer