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Below is an in-depth analysis and side-by-side comparison of Surf City Squeeze vs Scooter's Coffeehouse including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $64,600 - $311,750 | $389,942 - $860,654 |
Franchise Fee | $30,000 | $40,000 |
Royalty Fee | 6% | 6% |
Advertising Fee | 1% | 2% |
Year Founded | 1989 | 1998 |
Year Franchised | 1995 | 2002 |
Term Of Agreement | 10 years | 10 years |
Term Of Agreement | 10 years | 10 years |
Renewal Fee | 75% of then-current fee | $5000 |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/Yes |
Start-up Costs | No/No | No/Yes |
Equipment | No/Yes | No/Yes |
Inventory | No/No | No/Yes |
Receivables | No/No | No/Yes |
Payroll | No/No | No/Yes |
Training & Support |
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Training | K-Tec is a 5-day training all Kahala franchisees receive and is the companion to brand specific in-store training. It introduces participants to the Kahala culture, level of support provided, and the roles and responsibilities for supporting franchisee and franchisor success. It provides exposure to basic business concepts such as customer service, profitability, quality assurance, inventory, purchasing and distribution, and more. | On-The-Job Training: 160 hours Classroom Training: 46 hours Additional Training: At existing coffeehouse |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform |
Marketing | Co-op advertising, Ad slicks, Regional advertising | Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app |
Operations |
30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 5 Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators) | Absentee Ownership Allowed Number of Employees Required to Run: 3 - 12 |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | No |
International Expansion | Yes | No |
The SURF CITY SQUEEZE diversifying framework has turned out to be exceptionally fruitful. A critical number of existing franchisees are searching for extra areas and in addition a few planned franchisees in the endorsement procedure to be conceded establishments as they get to be distinctly accessible. The Franchise Department can help with finding financing, site determination, development coordination and notwithstanding finding a bookkeeper. The Franchise Department likewise unequivocally energizes communication between the franchisees keeping in mind the end goal to make an extended hotspot for thoughts, data, and support.
We comprehend what it takes to make a decent smoothie and we set ourselves apart from our rivals by utilizing just the most tasty organic product, most elevated quality supplements* and our restrictive smoothie blend, all of which make our smoothies genuinely novel. What's more, as smoothies keep on being a well known supper trade and nibble alternative for customers, Surf City Squeeze® can possibly proceed with its development.
We stand firm on our dedication to bolster our franchisees. When you turn into a Surf City Squeeze franchisee, we'll be close by all through the excursion of opening your store and past. Our devoted Surf City Squeeze group will help you with imperative pre-opening strides, for example, site choice, outline and development, and in addition a great opening arrangement. Our working framework and industry encounter empowers us to keep the cost of passage and working expenses as low as would be prudent.
Making waves since 1981
In a vibrant market, differentiation is the key to success. At Scooter's we have developed a singular "premium" identity that sets our coffeehouses apart from the competitors and allows us to occupy a unique position in the industry. Scooter's dedication to the premium experience has created a difference that customers appreciate. Our coffee tastes different because it is different.
The premium experience begins with our coffee, but it doesn't end there. Our corporate philosophy dictates that everything the customers taste, see, hear and feel should reinforce the premium philosophy.
* Our coffee is served exclusively in Insulair's new triple-wall insulated cup, a unique solution recognized as one of the top innovations of 2005 by Inc. Magazine. Triple-wall cups are a quality alternative to polystyrene foam and non-insulated cups with paper sleeves.
* Our specialty drinks are created with Monin syrups, widely recognized as the world's premier flavoring. Unlike many popular flavorings, Monin syrups are made from natural fruits, nuts and spices, and contain no fat or cholesterol.
* Our mocha drinks are blended with Monin premium chocolate syrups, a rich and superior alternative to powdered flavorings.
* Our store locations are aesthetically designed to emphasize the premium experience. Equipment, art, furniture and accessories are carefully designed to reinforce the message that our customers receive the best.
This unique identity has turned Scooter's into the largest locally-owned coffee franchise in the Midwest.