Microtel Inns & Suites vs Travelodge Hotels Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Microtel Inns & Suites vs Travelodge Hotels including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
	Microtel Inns & Suites Franchise	Travelodge Hotels Franchise
Investment	$5,709,119 - $6,799,356	$184,960 - $8,424,593
Franchise Fee	$43,000	$35,000 - $38,000
Royalty Fee	6%	4.5%
Advertising Fee	2%	4%
Year Founded	1987	1939
Year Franchised	1988	1966
Term Of Agreement	20 years	15 years
Term Of Agreement	20 years	15 years
Renewal Fee	50% of current franchise fee	-
Business Experience Requirements
	Microtel Inns & Suites Franchise	Travelodge Hotels Franchise
Experience	General business experience	-
Financing Options
	Microtel Inns & Suites Franchise	Travelodge Hotels Franchise
	In-House/3rd Party	In-House/3rd Party
Franchise Fees	No/Yes	Yes/No
Start-up Costs	No/No	Yes/No
Equipment	No/Yes	No/Yes
Inventory	No/Yes	Yes/Yes
Receivables	No/Yes	No/No
Payroll	No/Yes	No/No
Training & Support
	Microtel Inns & Suites Franchise	Travelodge Hotels Franchise
Training	-	On-The-Job Training: 3-4 days Classroom Training: 4 days Additional Training: Regional workshops; customized property training
Support	Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives	Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations
Marketing	Co-op advertising, Ad slicks, National media, Regional advertising	Co-op Advertising National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations	30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 - 20 Absentee ownership of franchise is allowed.	International franchisees required to buy multiple units/master licenses; 25% of all franchisees own more than one unit Number of employees needed to run franchised unit: 25 Absentee ownership of franchise is allowed.
Expansion Plans
	Microtel Inns & Suites Franchise	Travelodge Hotels Franchise
US Expansion	-	Yes
Canada Expansion	No	Yes
International Expansion	Yes	Yes

Company Overviews

About Microtel Inns & Suites

BRILLIANTLY SIMPLE

Microtel by Wyndham® is a fast-growing, all-new construction hotel franchise brand in the Philippines and the U.S. Microtel by Wyndham’s proven track record of successful development, strong operating performance, and sustainable growth in the limited-service segment are what set it apart from the competition. With 300+ properties open and under construction worldwide, Microtel by Wyndham® is well positioned for continued growth.

Years of hotel management experience and innovative planning went into the development of the Microtel concept. Simply put, it involves offering the traveling public high quality product and service at value rates while keeping operating and development costs to a minimum. All Microtels are 100% new construction, thus assuring consistent expectation and experience.
Microtel® by Wyndham is an award-winning chain of more than 340 economy hotels located throughout North America, Mexico and the Philippines. Offering free cable TV and mattresses approved by the American Chiropractic Association, Microtel's MicroSaver rooms start as low as $35 per night and have queen size beds and built-in furniture.

 

About Travelodge Hotels

Building temporary worker Scott King opened his first motel, King's Auto Court in 1935- - so as to welcome visitors going to San Diego's World's Fair. Throughout the following five years, he opened 24 more inns around Southern California. The first under the name Travelodge opened in 1940, and this turned into the name of Scott's organization in 1946. Today Travelodge is a piece of the Wyndham Worldwide gathering of lodging networks.

Known for offering high caliber, agreeable, yet reasonable rooms, Travelodge inns advance to many markets including families, seniors and business voyagers. With about 500 Travelodge areas all through the United States, Canada and Mexico, we keep on expanding our offerings to meet our visitors' differing needs. We offer projects and courtesies including:

* Wyndham Rewards, the world's biggest lodging rewards program*
* Best Available Rate Guarantee, guaranteeing that visitors locate our most minimal rate on the Internet
* Pet Friendly Locations
* Bear Bites complimentary breakfast which incorporates newly blended espresso, squeezed orange, arranged bagels, biscuits or baked goods
* Bear Basics in-room courtesies, our new drain and nectar scented lavatory luxuries
* Free day by day daily papers * In-room espresso
* Pools and/or meeting rooms at numerous areas
* Sleepy Bear Den rooms at numerous areas