Microtel Inns & Suites vs Cobblestone Inn and Suites Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Microtel Inns & Suites vs Cobblestone Inn and Suites including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
Investment |
$5,709,119 - $6,799,356 | $64,799 - $8,738,497 |
Franchise Fee |
$43,000 | $35,000 |
Royalty Fee |
6% | $3/room/day |
Advertising Fee |
2% | .25/room/day |
Year Founded |
1987 | 2008 |
Year Franchised |
1988 | 2012 |
Term Of Agreement |
20 years | 20 years |
Term Of Agreement |
20 years | 20 years |
Renewal Fee |
50% of current franchise fee | - |
Business Experience Requirements |
Experience |
General business experience | - |
Financing Options |
|
In-House/3rd Party | In-House/3rd Party |
Franchise Fees |
No/Yes | -/- |
Start-up Costs |
No/No | -/- |
Equipment |
No/Yes | -/- |
Inventory |
No/Yes | -/- |
Receivables |
No/Yes | -/- |
Payroll |
No/Yes | -/- |
Training & Support |
Training |
- | *5 days at Headquarters
*14 days at the Hotel location
*up to 14 days at each new Hotel location |
Support |
Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | - |
Marketing |
Co-op advertising, Ad slicks, National media, Regional advertising | - |
Operations |
30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12
- 20
Absentee ownership of franchise is allowed. | 90% are owner/Operators.
10% are investors
Approx. 7 Full Time employees are necessary for each Hotel |
Expansion Plans |
US Expansion |
- | Yes |
Canada Expansion |
No | - |
International Expansion |
Yes | Yes |
Company Overviews
About Microtel Inns & Suites
BRILLIANTLY SIMPLE
Microtel by Wyndham® is a fast-growing, all-new construction hotel franchise brand in the Philippines and the U.S.
Microtel by Wyndham’s proven track record of successful development, strong operating performance, and sustainable growth in the limited-service segment are what set it apart from the competition. With 300+ properties open and under construction worldwide,
Microtel by Wyndham® is well positioned for continued growth.
At Microtel Inn and Suites by Wyndham, we are really dedicated as per the general inclination of our visitors and ensuring you have the most ideal experience. That is the reason we are pleased to be perceived as an industry pioneer in visitor fulfillment, positioning "Most elevated in Guest Satisfaction Among Economy/Budget Hotel Chains, 14 out of 15 Years" by the J.D. Control 2016 Hotel Guest Satisfaction Study.
Years of hotel management experience and innovative planning went into the development of the
Microtel concept. Simply put, it involves offering the traveling public high quality product and service at value rates while keeping operating and development costs to a minimum. All
Microtels are 100% new construction, thus assuring consistent expectation and experience.
Microtel® by Wyndham is an award-winning chain of more than 340 economy hotels located throughout North America, Mexico and the Philippines. Offering free cable TV and mattresses approved by
the American Chiropractic Association,
Microtel's MicroSaver rooms start
as low as $35 per night and have queen size beds and built-in
furniture.
#302 in Franchise 500 for 2020.
About Cobblestone Inn and Suites
Cobblestone Inn and Suites are unique properties that offer superb curb appeal which gives our arriving guests a wonderful sense of arrival. These properties feature state of the art technology that allows for exceptional operation and marketing functionality. All guest rooms are enhanced with telecommunications and advanced business-oriented amenities such as high speed wireless internet access in all of the guest rooms and public spaces. Since our guest mix includes equal parts of leisure guests and business travelers, Cobblestone Inn and Suites helps our properties stay balanced seven days a week.
Cobblestone is filling the lodging needs of many smaller communities by introducing our upper mid-scale all new build brands. This cohesive approach of community and entrepreneurship provides the catalyst for success for all shareholders. Cobblestone Inn and Suites' is "Paving the Future of Hotel Ownership"
The total investment necessary to begin operation of a Cobblestone Inn and Suites franchised business is between $3,492,499 and $8,738,497 for a newly constructed hotel. This includes between $52,999
and $77,997 that must be paid to the franchisor or its affiliate(s).
The
total investment necessary to begin operation of a Cobblestone Inn and Suites franchised business is between $64,799 and $1,658,797 for the conversion of an existing hotel. This includes between $52,999 and
$77,997 that must be paid to the franchisor or its affiliate(s).