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Below is an in-depth analysis and side-by-side comparison of Super 8 vs Boarders Inn and Suites by Cobblestone Hotels including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $233,200 - $4,834,492 | $46,649 - $7,727,647 |
Franchise Fee | $25,000 - $28,000 | $20,000 |
Royalty Fee | 5.5% | $2/room/day |
Advertising Fee | 3% | .25/room/day |
Year Founded | 1974 | 2008 |
Year Franchised | 1976 | 2012 |
Term Of Agreement | 20 years | 10 years |
Term Of Agreement | 20 years | 10 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | Developer, owner, or real estate group with hospitality experience, credit and financial approval, and acceptable background check. | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | Yes/No | -/- |
Start-up Costs | Yes/No | -/- |
Equipment | No/Yes | -/- |
Inventory | Yes/Yes | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | A comprehensive suite of learning opportunities designed to help you run your business. Our hands-on curriculum includes: General Manager Orientation: Our GM orientation (Strategic Training for Exceptional Performance - S.T.E.P.) is a 5 day program which focuses on the brand tools and resources designed to optimize your business’s performance. We provide year round training to all owners and will tailor your training for your needs. On-The-Job Training: 3-4 days Classroom Training: 4 days Additional Training: Regional workshops; customized property training | *5 days at corporate headquarters. *14 days at Hotel location *up to 14 days at each additional Hotel location |
Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform | - |
Marketing | Co-op Advertising National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations |
International franchisees required to buy multiple units/master licenses
Absentee ownership of franchise is allowed. | 90% are owner/Operators. 10% are investors |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | Yes | Yes |
Super 8's name is derived from its unique room rate- - $8.88 every night- - when the principal area opened in 1974 in Aberdeen, South Dakota.
By choosing Boarders Inn and Suites by Cobblestone Hotels you take control of your branding! Boarders Inn and Suites by Cobblestone Hotels offers a Membership Brand that you can be proud to be a part of. When you are a part of a the Membership Team you decide what happens to the brand. No Capital Crushing Franchise Mandates, Closter phobic Long Franchise Commitments, Extremely High Initial Payments, or Bottom-Dollar Busting Franchise Fee for each reservation that you work hard to bring in. Boarders Inn and Suites by Cobblestone offers all that other brands have to offer without all the headache. Brand Support along with Sales and Marketing Support are things that we pride ourselves in.