Howard Johnson vs AFM Hospitality Corporation Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Howard Johnson vs AFM Hospitality Corporation including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Howard Johnson Franchise
AFM Hospitality Corporation Franchise
Investment $336,552 - $9,898,595$2,000,000 - $20,000,000
Franchise Fee $35,000 - $38,000$35,000
Royalty Fee 4.5%3%
Advertising Fee 4%4%
Year Founded 19251991
Year Franchised 19541992
Term Of Agreement 15-20 years5/5/5/5 Years
Term Of Agreement 15-20 years5/5/5/5 Years
Renewal Fee --


Business Experience Requirements
 
Howard Johnson Franchise
AFM Hospitality Corporation Franchise
Experience --

Financing Options
 
Howard Johnson Franchise
AFM Hospitality Corporation Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/No-/-
Start-up Costs Yes/No-/-
Equipment Yes/No-/-
Inventory Yes/No-/-
Receivables Yes/No-/-
Payroll Yes/No-/-

Training & Support
 
Howard Johnson Franchise
AFM Hospitality Corporation Franchise
Training Regional workshopsOn-Site 3-5 Days
Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperativesCentral Data Processing:

Central Purchasing:

Field Operation Evaluation:

Field Training:

Initial Store Opening:

Franchisee Newsletter:

Regional or National Meetings:

800 Telephone Hotline:

Marketing Co-op advertising, National media, Regional advertising-
Operations International franchisees required to buy multiple units/master licenses; 25% of all franchisees own more than one unit

Number of employees needed to run franchised unit: 25

Absentee ownership of franchise is allowed.

-

Expansion Plans
 
Howard Johnson Franchise
AFM Hospitality Corporation Franchise
US Expansion --
Canada Expansion No-
International Expansion Yes-

Company Overviews

About Howard Johnson

With an advance of $500, Howard Dearing Johnson obtained a little patent drug shop in Quincy, Massachusetts, in 1925. He utilized an antiquated, hand-wrenched cooler in the store's storm cellar to make vanilla, chocolate and strawberry frozen yogurt for the shop's pop wellspring. After three years, with menu increases like franks and ground sirloin sandwiches, he opened the primary Howard Johnson's Restaurant. By 1935, there were 25 Howard Johnson frozen yogurt and sandwich remains in Massachusetts. After five years, with more than 100 eateries on the Atlantic Coast, Johnson opened the main road eatery on the Pennsylvania Turnpike. In 1954, when the organization worked 400 eateries, the primary Howard Johnson lodging opened in Savannah, Georgia. After Johnson's child assumed control over the organization in 1959, it was in this way procured by three unique organizations before Cendant Corp. purchased the inn network in 1990. Howard Johnson Int'l. establishments offer mid-evaluated holding up at Howard Johnson Plaza Hotels, Howard Johnson Hotels, Howard Johnson Inns and Howard Johnson Express Inns. Youngsters remain free at Howard Johnson, and Road Rally and AARP offer senior rebates at the lodgings.

The total investment necessary to begin operation of a Howard Johnson franchise for a 100 room new construction facility ranges from $5,393,268 to $9,898,595.
The total investment necessary to begin operation of a Howard Johnson franchise for a 100 room conversion facility ranges from $336,552 to $2,967,018.
Land acquisition costs are not included in these ranges. The above amounts include a range of $43,600 to $72,925 that must be paid to the franchisor or an affiliate.

#289 in Franchise 500 for 2020.

About AFM Hospitality Corporation

AFM is dedicated to being the best in hospitality services, nationwide. Wherever possible, the services we provide have been centralized, allowing the company to capitalize on economies of scale. All brands receive full training, quality assurance and franchise service support provided by a team of industry experts. The growth strategy for the company has been developed by a team of professionals, each with a specific area of expertise in the hospitality trade.