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Below is an in-depth analysis and side-by-side comparison of Howard Johnson vs COMPASS by Margaritaville including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $336,552 - $9,898,595 | $9,010,000 - $31,395,000 |
Franchise Fee | $35,000 - $38,000 | N/A |
Royalty Fee | 4.5% | - |
Advertising Fee | 4% | - |
Year Founded | 1925 | 2020 |
Year Franchised | 1954 | 2020 |
Term Of Agreement | 15-20 years | - |
Term Of Agreement | 15-20 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | Yes/No | -/- |
Equipment | Yes/No | -/- |
Inventory | Yes/No | -/- |
Receivables | Yes/No | -/- |
Payroll | Yes/No | -/- |
Training & Support |
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Training | Regional workshops | - |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | - |
Marketing | Co-op advertising, National media, Regional advertising | - |
Operations |
International franchisees required to buy multiple units/master licenses; 25% of all franchisees own more than one unit Number of employees needed to run franchised unit: 25 Absentee ownership of franchise is allowed. | - |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | - |
International Expansion | Yes | - |
Brand-new in 2020, Compass Hotels by Margaritaville brings our
signature island vibe to a whole new range of locations. Dropping anchor
in up-and-coming neighborhoods, established vacation hotspots, college
towns, coastal retreats, and bustling downtown centers - Compass is
poised to deliver a tall, cold glass of chill to anyone who’s looking
for a tropical-style escape. Discover a whole new latitude. Invest in a Compass.