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Below is an in-depth analysis and side-by-side comparison of Chester's vs Rex's Chicken including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $12,385 - $277,313 | $196,000 - $593,000 |
Franchise Fee | $3,500 | $25,000 |
Royalty Fee | - | 6% |
Advertising Fee | - | - |
Year Founded | 1952 | 1951 |
Year Franchised | 2004 | 1976 |
Term Of Agreement | 10 years | 20 years |
Term Of Agreement | 10 years | 20 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | Rex actively searches for candidates with a strong background in business management. | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | On-The-Job Training: 30 hours Classroom Training: 3 hours Ongoing training as required | - |
Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform | - |
Marketing | Ad Templates Social media | Beautiful Brands will have available for the franchisees a complete Grand Opening and on going Local Store Marketing program. |
Operations |
International franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 8
Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators)
| At least one owner or a designated manager must be involved on a full-time basis and must be responsible for the day-to-day operations and management. |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Bite-size chicken. King-size opportunity. As a Rex Chicken franchisee, you get a proven menu built around a unique and popular product. In addition, you get a rich, experience-based restaurant concept that’s entertaining, memorable and marketable to a worldwide audience. As a Rex franchisee you will receive support in these specific areas: * Facility planning on site location and architectural design * Specifications for fixtures, equipment, and leasehold improvements * Assistance in site selection and lease negotiation * Corporate training for Owner/Operator and Director of Operations/General Managers * Kitchen/ Back of the House Workflow design * Ongoing support from members of the Training and Operations Team * Ongoing updates for increasing profitability * Products with high industry demand * Efficiency in all systems * Favorable national contracts with suppliers of goods and services * Operating manuals, policies, procedures, and business management systems. Beautiful Brands is actively seeking qualified candidates to develop between 3-10 locations. We are not currently offering single unit franchise opportunities. However, we may grant a single unit for a non-traditional location or a small market that we determine cannot support additional Rex locations.