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Below is an in-depth analysis and side-by-side comparison of Batteries Plus Bulbs vs The Sharper Image including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $201,450 - $385,230 | N/A |
Franchise Fee | $37,500 | N/A |
Royalty Fee | 5% | - |
Advertising Fee | 1% | - |
Year Founded | 1988 | 2009 |
Year Franchised | 1992 | 2009 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | 20% of franchise fee | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | Yes/Yes | -/- |
Equipment | Yes/Yes | -/- |
Inventory | Yes/Yes | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | Periodic store visits & regional meetings On-The-Job Training: 84 Classroom Training: 168 Additional Training: Ongoing | - |
Support | National Account Sales Program With Standardized Pricing, On-line Order Capabilities, E-commerce, Real Estate & Store Design Support, On-going Field Support, Product Call Center, Intranet Site plus: Purchasing Co-ops Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates Regional Advertising Social media SEO Email marketing | - |
Operations |
62% of all franchisees own more than one unit Number of employees needed to run franchised unit: 4
Absentee ownership of franchise is allowed. | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | No | - |
Licensing Opportunities Times have changed, but our core customer values have remained the same. A consumer that is loyal to the brand and is expecting high quality innovative products. The Sharper Image has shifted to a global lifestyle brand licensor, reaching the consumer via retailers, e-commerce and catalog. We partner with best in class manufacturers and now The Sharper Image products are available at major retailers, department stores and specialty stores numbering in the thousands. The Sharper Image is currently looking to develop relationships with worldwide strategic partners as Direct to Retail, master distributors and product licensing opportunities will all be considered before entering a market. International distribution will be segmented to the following regions: North America, Latin America, Asia, Europe, Middle East & Australia. A prospective licensee must be committed to the values of our business model. They must demonstrate the capability to bring unique products with cutting edge applications to market; products that are feature-rich, beautifully designed and transformative. To join the brand initiative, please contact us at: [email protected]