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Below is an in-depth analysis and side-by-side comparison of Melting Pot Restaurants vs Shuckin' Shack including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $1,404,320 - $1,824,210 | $252,700 - $841,750 |
Franchise Fee | $20,000 - $45,000 | $45,000 |
Royalty Fee | 5% | 3.5-5.5% |
Advertising Fee | 1.19-3% | 1.5% |
Year Founded | 1975 | 2007 |
Year Franchised | 1984 | 2014 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | 50% of current franchise fee | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/Yes |
Start-up Costs | No/Yes | -/Yes |
Equipment | No/Yes | -/Yes |
Inventory | No/Yes | -/Yes |
Receivables | No/Yes | -/Yes |
Payroll | No/Yes | -/Yes |
Training & Support |
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Training | On-The-Job Training: 288 hours Classroom Training: 40 hours | On-The-Job Training: 80 hours Classroom Training: 64 hours |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | Ongoing Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | Co-op Advertising Ad Templates Social media SEO Website development Email marketing | Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations |
45% of all franchisees own more than one unit
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | Absentee Ownership Allowed Number of Employees Required to Run: 20 |
Expansion Plans |
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US Expansion | No | - |
Canada Expansion | No | - |
International Expansion | No | - |
Since 1984, The Melting Pot franchises have opened nationwide, serving a variety of cheese and dessert fondues, salads and entrees including filet mignon, lobster tail, sirloin and breast of chicken, all prepared in different fondue cooking styles. No restaurant experience is required to become a franchisee.