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Below is an in-depth analysis and side-by-side comparison of Camp Bow Wow/Home Buddies vs Central Bark including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $718,500 - $1,457,500 | $520,063 - $874,556 |
Franchise Fee | $50,000 | $45,000 |
Royalty Fee | 7% | 6% |
Advertising Fee | 1% | 2% |
Year Founded | 2000 | - |
Year Franchised | 2003 | - |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $5K | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | Unlike other business opportunities, becoming a Camp Bow Wow franchisee provides you with the most comprehensive and applicable training program available in the dog care industry. You will gain immediate knowledge on how to operate your Camp efficiently, as well as learn the emerging science of dog behavior, group play dynamics, sanitation, pet first aid and safety. Joining Camp Bow Wow will dramatically reduce your investment risk and put you on the right path to success! On-The-Job Training: 36 hours Classroom Training: 40 hours Additional Training: Home study: 1 week; online training Absentee Ownership Allowed | - |
Support | Our turn-key franchising program does not end when you open your doors for business. When you join our pack, you become our most important asset and we are committed to providing you with the marketing, training, operations and systems support necessary to help you succeed. Whether you are our most profitable Camp or are a Camp in need of some help, our goal is to work with you to proactively identify areas to improve, innovate and become better than ever. Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | - |
Operations |
Number of employees needed to run franchised unit: 8 - 20
Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators)
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Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | Yes | - |
International Expansion | No | - |
Central Bark Doggy Day Care is focused on expanding our network of doggy day care franchise opportunities in communities across the nation. We believe that a focusing on markets we are currently in while opening in additional states and markets will allow us to continue providing a superior level of support to our existing franchisees while at the same time building and enhancing our brand.
Each new and existing market represents a tremendous opportunity. There is unlimited potential with a pool of over 83 million American dogs out there that have yet to have the opportunity to experience Central Bark.
As the only UnKennel™, Central Bark® has a unique advantage and point of differentiation from the clutter of traditional kennel, home sitting, dog walking and dog boarding concepts available to consumers. Our one day per week commitment helps to create the safest possible environment for a socially centered program, it also provides the revenue consistency that makes for a more predictable business model! Today’s pet owners are more savvy and demand the very best for their four legged companions.
Over the past 17 years, pet industry sales have grown from $23 billion in 1998 to an estimated $69 billion in 2015 and eventually rising to $75 billion by 2017. The pet industry is on track to continue to grow at least 4% each year through 2018.
There are three major factors that are contributing to the ongoing pet industry growth upswing:
Increase in pet ownership A stable economy The ongoing trend of pet humanization
Our vision and focus on socialization, the dog and overall doggy wholeness, positions Central Bark as the leader in specialty pet services area. According to the IBSWorld Report, this segment will continue to grow as more pet owners consider their animals to be valued members of the family….and, that’s just how we like it at Central Bark.