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Updated RecentlyRockin' Baja Lobster vs Gourmet Gringos Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Rockin' Baja Lobster vs Gourmet Gringos including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $240,400 - $1,200,000 | N/A |
| Franchise Fee | $30,000 | N/A |
| Royalty Fee | 5% | - |
| Advertising Fee | - | - |
| Year Founded | 1992 | 2012 |
| Year Franchised | 2004 | 2014 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | All franchisee operators and staff will undergo hands-on training, cooking classes at our corporate training facility as well as at one of our corporate locations. We offer an intensive training program teaching the skills necessary to become a successful franchise operator. |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | - |
| Marketing | Co-op advertising, National media, Regional advertising | Marketing Training, Promotions and Merchandising Assistance: Tailored to your specific location. Development and execution of an opening Advertising Strategy. Experiential Marketing Campaigns Based on your local restaurant market. Creating Product Awareness by utilizing our highly-recognizable food truck to interact with surrounding businesses and neighbourhoods to distribute food samples, menus and location information to potential customers to drive immediate sales. |
| Operations |
International franchisees required to buy multiple units/master licenses; 100%% of all franchisees own more than one unit
Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | Yes |
| International Expansion | Yes | - |
Company Overviews
About Rockin' Baja Lobster
NOW EXPANDING THROUGHOUT THE UNITED STATES! 44 Units in Development Act Now to Reserve Prime Territories Signature "Big Baja Bucket" and famous "Golden Sombrero Bucket" Rockin' Baja has been serving its customers their famous buckets brimming with shrimp and lobster wrapped in warm tortillas since 1983. Their Puerto Nuevo style of cooking where everything is flash fried and dusted with Mexican spices has quickly became a favorite among local residents and tourists alike. Rockin' Baja Support At A Glance: * Real Estate & Site Selection Support * Construction & Design * On-Site Restaurant Opening Support * Local Store Marketing & Promotions * Training & Operations Program * Franchisee Intranet
About Gourmet Gringos
Gourmet Gringos has created a unique franchise model that allows for the franchisee to choose their level of investment and the scale of the franchise they wish to operate.Gourmet Gringos Mexican Express (small to medium locations) The Gourmet Gringos Mexican Express locations are for stores which are under 1500 square feet. The benefit of owning an Express location is that we have created a simple menu which still appeals to our clients however, it does not require all the equipment and square footage as a regular Gourmet Gringos Mexican kitchen. Gourmet Gringos Mexican Kitchen (medium to large locations)Gourmet Gringos Mexican Kitchen is a unique new concept for a franchise model, which capitalizes on both the take-out and sit down restaurant concept allowing the franchisee to benefit from both the lunch and dinner crowd. We believe are Gourmet Gringos Mexican Kitchen Franchise Model is so unique that it’s revolutionary; offering more than just tacos and burritos in a casual, take-out atmosphere with minimal seating. Gourmet Gringos has taken this traditional concept to a different level. At lunch we will offer the grab and go gourmet burrito and taco bar concept to appeal to the lunch crowd. However, after lunch Gourmet Gringos will convert to a full sit-down Mexican restaurant (LLBO) appealing to the dinner crowd. Take out will still be available, however the dinner menu will be dine-in only. The dinner menu will be an extension of the lunch menu with the addition of sides, entrees, mains and desserts. Benefits To Becoming A Gourmet Gringos Franchise Operator * The opportunity to operate your own business with all the support necessary to make it a success. * The opportunity to join a growing company for a fraction of the cost of the competitors. * We offer fresh, gourmet Mexican food, not just burritos and tacos. * Effective and coordinated marketing and advertising campaigns. * Buying power through our negotiated supply agreements with various vendors. * Comprehensive multi-level training at our Gourmet Gringos training facility, Gourmet Gringos corporate store and on site field support from our experienced support team. * Site selection and lease negotiation.