Rockin' Baja Lobster vs Shuckin' Shack Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Rockin' Baja Lobster vs Shuckin' Shack including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Rockin' Baja Lobster Franchise
Shuckin' Shack Franchise
Investment $240,400 - $1,200,000$252,700 - $841,750
Franchise Fee $30,000$45,000
Royalty Fee 5%3.5-5.5%
Advertising Fee -1.5%
Year Founded 19922007
Year Franchised 20042014
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee --


Business Experience Requirements
 
Rockin' Baja Lobster Franchise
Shuckin' Shack Franchise
Experience
  • Industry experience
  • General business experience
    		• -

    Financing Options
     
    Rockin' Baja Lobster Franchise
    Shuckin' Shack Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/Yes
    Start-up Costs No/No-/Yes
    Equipment No/No-/Yes
    Inventory No/No-/Yes
    Receivables No/No-/Yes
    Payroll No/No-/Yes

    Training & Support
     
    Rockin' Baja Lobster Franchise
    Shuckin' Shack Franchise
    Training - On-The-Job Training: 80 hours Classroom Training: 64 hours
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives Ongoing Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
    Marketing Co-op advertising, National media, Regional advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
    Operations International franchisees required to buy multiple units/master licenses; 100%% of all franchisees own more than one unit

    Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators)

    		 Absentee Ownership Allowed Number of Employees Required to Run: 20

    Expansion Plans
     
    Rockin' Baja Lobster Franchise
    Shuckin' Shack Franchise
    US Expansion --
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About Rockin' Baja Lobster

    NOW EXPANDING THROUGHOUT THE UNITED STATES! 44 Units in Development Act Now to Reserve Prime Territories Signature "Big Baja Bucket" and famous "Golden Sombrero Bucket" Rockin' Baja has been serving its customers their famous buckets brimming with shrimp and lobster wrapped in warm tortillas since 1983. Their Puerto Nuevo style of cooking where everything is flash fried and dusted with Mexican spices has quickly became a favorite among local residents and tourists alike. Rockin' Baja Support At A Glance: * Real Estate & Site Selection Support * Construction & Design * On-Site Restaurant Opening Support * Local Store Marketing & Promotions * Training & Operations Program * Franchisee Intranet

    About Shuckin' Shack

    "Shuckin

    When the founders opened the first Shuckin’ Shack in 2007, their goal was to provide the highest quality seafood and drinks while removing all the pre-conceived notions of only getting great food a few times per year. Opening the second location in Historic Wilmington in 2012 brought similar success, even in a market flooded with seafood restaurants, taverns, and bars. One thing remained clear - Shuckin’ Shack was different than the tired “fry it all” seafood houses found all over the Southeastern United States. After a warm reception and a number of awards, as well as being featured in Coastal Living Magazine’s “22 Best Seafood Dives in America,” 2014 brought a new adventure: franchising. Sticking with the same mantra that brought two successful restaurants in North Carolina,

    Shuckin’ Shack Oyster Bar can now be found in multiple states with over a dozen locations. The formula that works for “The Shack” can be found in their mission statement: “To show each guest ‘A Good Shuckin’ Time’ through fresh seafood, high-quality spirits, and exceptional customer service.”
    Are you ready to bring ‘A Good Shuckin’ Time’ to your community?

    Seeking new franchise units in the following regions/states:
    Alaska, Alabama, Arkansas, Arizona, Colorado, Connecticut, District of Columbia, Delaware, Florida, Georgia, Iowa, Idaho, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Missouri, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, Ohio, Oklahoma, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Virginia, Vermont, West Virginia and Wyoming

    Veteran Incentives  10% off franchise fee