Cookie Cutters vs Diesel Barbershop Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Cookie Cutters vs Diesel Barbershop including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Cookie Cutters Franchise
Diesel Barbershop Franchise
Investment $132,000 - $339,500$253,000 - $366,000
Franchise Fee $40,000$50,000
Royalty Fee 5%7.5%
Advertising Fee 1%1%
Year Founded 19942017
Year Franchised 19962017
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Cookie Cutters Franchise
Diesel Barbershop Franchise
Experience --

Financing Options
 
Cookie Cutters Franchise
Diesel Barbershop Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/Yes-/-
Start-up Costs -/Yes-/-
Equipment -/Yes-/-
Inventory -/Yes-/-
Receivables -/Yes-/-
Payroll -/Yes-/-

Training & Support
 
Cookie Cutters Franchise
Diesel Barbershop Franchise
Training On-The-Job Training: As needed Classroom Training: 4-5 days New Franchisee classroom training On-site training - Diesel Opening Team comes to franchisee's location Online training solutions Annual convention training programs
Support Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform Ongoing support from Diesel corporate Corporate support team shop visits & reviews
Marketing Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app -
Operations Absentee Ownership Allowed

Number of Employees Required to Run: 4

-

Expansion Plans
 
Cookie Cutters Franchise
Diesel Barbershop Franchise
US Expansion YesYes
Canada Expansion Yes-
International Expansion No-

Company Overviews

About Cookie Cutters

Cookie Cutters have been operating children’s hair salons since 1994 with franchised outlets since 1996. This experience is designed to help our franchisees operate children’s salons without prior experience in the hair industry. We train our operators completely using our confidential operations guide that was developed through the years using input from all our network of operators and employees. Your entire staff will be trained before opening to ensure quality in operations and customer service. Experiencing a Cookie Cutters Haircuts for Kids hair cut is an interactive experience. Our stylists are trained to guide the child and their family through the experience whether it is a first haircut, or an experienced styling. Our unique store design with an in-store playground and games sets us apart from other hair salons.

Veteran Incentives  $1,500 off franchise fee
"Entrepreneur
#146 in Franchise 500 for 2020.
#136 in Franchise 500 for 2021.


About Diesel Barbershop

Diesel Barbershop, a manly, cool, inviting and very comfortable barbershop for customers to get haircuts, shaves, beard trims, grey hair coloring and shoulder massages is seeking candidates to expand with them across the U.S.  Learn more about opening this unique, modern-day version of the vintage barbershop which serves patrons a complimentary drink as they relax.

The estimated initial investment associated with opening and commencing operation of an area representative business within a given Development Area pursuant to the franchisor’s form of area representative agreement ranges from $386,250 TO $697,800, including: an area representative fee that ranges between $125,000 to $322,800 that must be paid to franchisor prior to commencing operations of the Area Representative Business; and the estimated initial investment of $253,000 to $366,000 that you will incur with the opening and operation of the initial Shop you open within the Development Area to serve as your “Training Location,” including a $25,000 franchise fee payable to us in connection with that first Shop.