Williams Fresh Cafe vs Beans & Brews Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Williams Fresh Cafe vs Beans & Brews including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
| Investment |
$300,000 - And Up | $250,000 - And Up |
| Franchise Fee |
$35,000 | N/A |
| Royalty Fee |
6% | - |
| Advertising Fee |
1.5% | - |
| Year Founded |
1993 | 1993 |
| Year Franchised |
1994 | 1993 |
| Term Of Agreement |
- | - |
| Term Of Agreement |
- | - |
| Renewal Fee |
- | - |
Business Experience Requirements |
| Experience |
- | - |
Financing Options |
| |
In-House/3rd Party | In-House/3rd Party |
| Franchise Fees |
-/- | -/- |
| Start-up Costs |
-/- | -/- |
| Equipment |
-/- | -/- |
| Inventory |
-/- | -/- |
| Receivables |
-/- | -/- |
| Payroll |
-/- | -/- |
Training & Support |
| Training |
- | - |
| Support |
- | - |
| Marketing |
- | - |
| Operations |
- | - |
Expansion Plans |
| US Expansion |
- | - |
| Canada Expansion |
No | - |
| International Expansion |
No | - |
Company Overviews
About Williams Fresh Cafe
The Williams story begins in 1993, born as Williams Coffee Pub at its first
location in Stratford, Ontario. Quickly making its mark as the home of
quality food and beverages offering healthy choices served in and a
relaxing atmosphere, Williams has grown to become a recognized and
respected brand with over 25 locations across Ontario.
From the early riser looking for a specialty coffee or fresh baked
good, to the business lunch crowd, to dinner and dessert groups, Williams is the ideal meeting place for any occasion. Our unique
approach is our table service style combined with our delicious range of
menu items designed to meet consumer needs at all day parts. That’s
what differentiates us in the fast casual category!
A unique quick service concept, blending the best elements of a contemporary cafe, coffee bar and restaurant, all served in a warm relaxing atmosphere.
Williams is known as a meeting place with quick, modified table service and affordable pricing. In addition to our in-store menu that offers a wide variety of choices, including healthier alternatives, we also offer catering, drive-thru service and take-out service.
About Beans & Brews
WANT TO OPEN YOUR OWN BEANS & BREWS COFFEEHOUSE? Franchise opportunities are now available that can enable you to do just that. Be a part of our rapid and exciting expansion in an existing area or be the first one to bring Beans & Brews to a new market.
Whichever you choose, you will become a part of a team that has successfully proven itself since 1993. JOLT THE COMPETITION with High Altitude Roasting, a Distinctive Brand, Overall Guest Experience and Cutting Edge Business Systems.
CUTTING EDGE BUSINESS SYSTEMS Stay in touch with your business from the back office, to your home office, or half way around the world. With our cutting edge business systems you will have thorough monitoring and control capabilities literally at your fingertips at anytime from anywhere. These systems will make life as a business owner easier and your operation more successful.
A DISTINCTIVE BRAND We may be one among hundreds in our Industry, but our branding sets us apart. Our brand is simple, yet bold and unique, and then of course there’s the quality. Everybody has the best quality, right? Who would say anything different? But while our competitors speak about Quality; we believe Quality speaks for itself!
HIGH ALTITUDE ROASTING Our coffee is roasted at 4,000 feet above sea level. The result is a smooth intensity that is unmatched from coffees roasted at lower altitudes. We have gained a significant advantage over our competitors through the process of High Altitude Roasting. There are few roasters of coffee that employ such a process and fewer still who understand the advantage of doing so.
GUEST SERVICE We can teach you what we have learned since 1993 about how to create a House environment that welcomes your guests, and keeps them coming back over and over again.
CAPITAL REQUIREMENT The minimum amount of investment capital needed to meet our financial requirements is $250,000. The actual amount that is necessary to open a Beans & Brews may be less than this amount or more, and will vary on several factors. We understand that you may not yet have raised the necessary capital to start your business. However, you (or you and your partner/s) must currently have a total net worth that is in excess of $250,00 in order to qualify for a Beans & Brews Franchise. (Net Worth = Assets - Debts/Liabilities)
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