Homes & Land Magazine vs Proforma Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Homes & Land Magazine vs Proforma including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Homes & Land Magazine Franchise
Proforma Franchise
Investment $45,500 - $114,000$44,030 - $59,695
Franchise Fee $27,000$34,500
Royalty Fee 10.5%5-8%
Advertising Fee -0.25% -1%
Year Founded 19731978
Year Franchised 19841986
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee 5000-


Business Experience Requirements
 
Homes & Land Magazine Franchise
Proforma Franchise
Experience -

Proforma is seeking individuals with good marketing, relationship building and sales skills. Industry knowledge or background is not necessary as product knowledge is taught during our training program.


Financing Options
 
Homes & Land Magazine Franchise
Proforma Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/YesNo/Yes
Start-up Costs No/NoNo/No
Equipment No/NoNo/No
Inventory No/NoNo/No
Receivables No/NoYes/No
Payroll No/NoNo/No

Training & Support
 
Homes & Land Magazine Franchise
Proforma Franchise
Training -

Proforma Franchise Owners are provided with comprehensive training, proven marketing and sales techniques, and business development tools at Proforma's Success University, in an excellent week-long training program at the Worldwide Support Center in Cleveland, Ohio. Classroom Training: 25 hours Additional Training: At regional/annual convention

Support -Ongoing Support Newsletter Meetings/Conventions Toll-Free Line Online Support Proprietary Software Franchisee Intranet Platform
Marketing --
Operations -Number of Employees Required to Run: 1

Expansion Plans
 
Homes & Land Magazine Franchise
Proforma Franchise
US Expansion -Yes
Canada Expansion NoNo
International Expansion NoYes

Company Overviews

About Homes & Land Magazine

Imagine an opportunity where the only thing holding you back is drive and know-how. What if your potential earnings were tied directly to hard work and your business acumen? Homes & Land gives you the opportunity to own a business that is diverse enough for you to find your niche in the day-to-day, yet simple enough to operate with limited manpower and low overhead that yields significant gains. Whether you are a seasoned sales superstar, a marketing guru, or even an operations mastermind this opportunity will give you the personal freedom to reach your full potential.

Homes & Land Magazine covers more than 15,000 communities nationwide. Franchisees sell advertising space to brokers and agents, collect property information, take or obtain photographs and distribute the printed magazines. The company is owned by Homes & Land Publishing Ltd., which also publishes Rental Guide Magazine and Home Guide Magazine.
 
Veteran Incentives 50% off franchise fee

About Proforma

Gregory P. Muzzillo founded Proforma in 1978 with a college friend. Within one year, the business they started with $200 saw its sales grow to $250,000 and their clients expand to over 300. By 1982, sales reached $1 million and Proforma was named in successive years to Inc. Magazine's 500 Fastest Growing Companies - the only company in the business forms industry to make the list twice. To continue Proforma's rapid growth, Muzzillo looked to alternate routes. In 1986, he developed the Proforma franchise model - a network of independent distributors working together to build marketing clout and strong supplier relationships. This model proved successful, as Proforma, now in its fourth decade, has grown to nearly $400 million in sales. Proforma is the leading franchise opportunity in the $200 billion Print and Promotional Products industry. Proforma is a great opportunity for individuals who are looking for a professional opportunity to sell in a business-to-business environment. Our Franchises can be operated from a home-based office and no inventory, equipment, or retail storefront is required.

The total investment necessary to begin operation of a Start-Up Proforma franchise is from $44,030 to $59,695. This includes a $39,000 initial fee that must be paid to the franchisor or its affiliate.
The total investment necessary to begin operation of a Relevant Industry Experience Proforma franchise is from $5,030 to $20,695. This includes no ($0) initial fee that must be paid to the franchisor or its affiliate.
The total investment necessary to begin operation of a Conversion Proforma franchise is from $5,030 to $20,695. This includes no ($0) initial fee that must be paid to the franchisor or its affiliate.
Veteran Incentives  Franchise fee waived

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